"What They are Saying" " Your eBook is VERY soundly argued and articulate. A pleasant change. Thanks so much for you wisdom: outstanding value-for-money. - John C." " Thanks very much, Bob. I'd resolved that you deserved the $10 just for your inspiration. I spent all afternoon playing with my 5D ii settings, discovering how much information I'd been discarding. The theory was not new, nor ETTR, nor radical ACR adjustments. But your lucid argument for taking RAW way beyond the review screen was compelling. Great fun - Duncan D." There are many reasons for photographers to capture the optimum digital exposure. The ultimate goal is to achieve their Artistic Vision. However, there are many practical benefits: reducing camera noise; more tonal data; increasing sharpness and less digital processing artifacts. In this book, Bob will discuss photographic exposure and explain why the optimum digital exposure is critical. He will also introduce his "OneZone" exposure method to achieve "The Optimum Digital Exposure." If you take your digital photography seriously this is a must read."