ONE OF THE TOP INSPIRATIONAL SPEAKERS IN NORTH AMERICA: Adam delivers approximately 60 keynotes a year to audiences of approx 50,000 people a year. He has inspired and motivated audiences at corporations such as Volkswagen, L'Oreal, RBC, and Microsoft. His keynote for the next year will directly link to The Responsibility Ethic. The VP of Marketing for General Mills says: "I have seen dozens of Olympians speak at off-sites in the last 19 years, and Adam was by far the best. He was relevant to our business, and had a fascinating story. He wasn't spewing business dogma. He spoke to the people in the room, leaving a lasting and positive impact that traveled through our office."

A MEDIA MAGNET: Charming, attractive, funny, and smart, media loves to interview Adam. In 2013, he made the first ever attempt to row unsupported across the Atlantic Ocean from Africa to America, the subject of the NBC Dateline Documentary Capsized. He was interviewed about the experience on media from NBC to CNN to Good Morning America and since then has received coverage from top-tier outlets such as Inc and Outside.

A BOOK THAT TRANSCENDS SPORTS AND BUSINESS: The messages about peak performance and goal achievement in Inches are rooted in Adam's experience as a gold medal Olympic rower and also his extensive experience as an executive coach and management consultant. It will appeal to people interested in performance in a wide range of sectors, well beyond the world of sport.

MASSIVE EMAIL LIST: Adam has 100,000+ subscribers to his newsletter, and he'll be actively promoting The Responsibility Ethic to them once the book launches.

KEY MARKETING POINTS
- ARCs
- Radio tour pitching NPR and regional and national programs
- Podcast campaign targeting business and leadership shows and sports
- Speaking tour: author has approx. 25 speaking engagements coming this fall to corporations such as Volkswagen and L'Oreal and his keynote beginning in the fall will share the book's title. He works with multiple speakers bureaus in the US and Canada
- As a former Olympian the author has access to the Olympic network to market his book
- Author has a column on CBC and may have a regular column on Inc starting this spring
- Email marketing campaign to author's list of 10,000+ subscribers
- 60-day Amazon ad campaign
- Airport placement