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The Science of Serendipity – How to Unlock the Promise of Innovation in Large Organisations

Autor M Kingdon
en Limba Engleză Paperback – noi 2012
Innovation. The word might make you think of Silicon Valley. But innovation isn't the sole province of start-ups. They didn't invent it, and they're not always the ones from which we can best learn.
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Specificații

ISBN-13: 9781118478103
ISBN-10: 111847810X
Pagini: 256
Ilustrații: Illustrations
Dimensiuni: 157 x 236 x 21 mm
Greutate: 0.6 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

Mid to senior level execs in large or multi–national businesses.
Is this you?
You re having sleepless nights about where your company s growth is coming from.   This book is for you.
Most likely you re living in the West but if you re working in one of the increasingly sophisticated cities of the East then this book is also for you.
If you re fed up buying business books but not reading beyond the first few pages then this book is definitely for you.
If the words innovation or growth are in your job description then this book is for you.
If you re issue isn t the number of ideas you have but getting them to see the light of day then this book is for you.
If you re good with your hands, practically minded, pride yourself on giving things a go, then this book will become a dog–eared and well thumbed friend.