Learn our formula for getting the right prospective patients to your website and then getting them book that first appointment. This is a book about how to plan your dental website using the methods and systems that I routinely use with my clients. We will go through the steps on how to properly plan and market your business on the web in a step by step process. You will learn the best way to organize your web page, where to place call to actions so they get noticed and multiple ways to drive traffic to your website. You will also learn how to properly use your website and avoid HIPAA pitfalls. I wrote this book specifically for my dentist clients so they would understand our process as we planned and built their websites. This is powerful information for any dental practice that wants to use their website to grow their practice. Ten years ago it was easy to launch a website and optimize a website to attract traffic. Today the landscape is far more competitive and Google has made it much harder to manipulate the search results.