I am known as the "Wedding Godfather" for the breadth and depth of my experience in the industry, having filmed more than 3,000 weddings, in 27 states and 21 countries. I've presented more than 200 seminars and workshops on many aspects of the wedding industry and I've served on many trade association boards. I understand a lot more than just video as I've worked as a bridal consultant, internet marketing consultant, college professor, photographer, filmmaker, disc jockey, corporate event planner and scriptwriter. I even owned a wedding dress store that I sold for six and a half times what I paid for it after only five years. This book is a sixteen-chapter collection of real-life experiences, coupled with time-tested business advice, which I believe will benefit you as a wedding professional. I've been told that, because of my education and experiences within the wedding industry, I have specific business knowledge that I should share with others. Enjoy.