As a professional, you deal with many different people, like colleagues, employees, clients or patients in a multitude of settings. The Winning Dialogue offers you the overview, insight and skills to deal with the most challenging and complex professional situations. The book teaches you a unique method to organise and adapt your conversations and negotiations for the best possible results for all parties, taking into account the situation, your objectives and your counterpart's perspective. You also learn to instantly adapt your approach, in accordance with the actual behaviour and communication of your conversation or negotiations partners. The Winning Dialogue helps you develop your own friendly, authentic and respectful method to reach your goals, without forcing, manipulation or tricks.