Cantitate/Preț
Produs

Tobacco Advertising: The Great Seduction: Schiffer books for collectors

Autor Gerard S Petrone
en Limba Engleză Hardback – 2 apr 2017
Since 1789, when the first tobacco advertisement appeared, tobacco manufacturers have been pioneers of advertising and marketing, revolutionizing the American way of doing business in the process. The folksy, familiar and innocent-looking images portrayed in tobacco advertising were part of the new wave of product promotion - tin tags, cigar and tobacco labels, insert cards (including the first baseball cards) - that helped transform America into a nation of smokers by 1900. With illustrations of antique artifacts, old photographs and contemporary advertising, the reader is taken through the rapid growth of the tobacco industry following the Civil War, and shown a wide-range of promotional ploys and gimmickry that evolved in this century: tobacco tins, cigarette pack art, and outdoor advertising. Other advertising objects include lapel buttons, pocket mirrors, postcards, watch fobs, pocketknives, envelope stickers and more. All are lavishly illustrated, many in full color, and an informative value guide is included.
Citește tot Restrânge

Din seria Schiffer books for collectors

Preț: 27654 lei

Preț vechi: 34536 lei
-20% Nou

Puncte Express: 415

Preț estimativ în valută:
5293 5553$ 4391£

Carte disponibilă

Livrare economică 08-22 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780887409721
ISBN-10: 0887409725
Pagini: 264
Ilustrații: 400+ photos & illus.
Dimensiuni: 216 x 279 x 25 mm
Greutate: 1.52 kg
Editura: Schiffer Publishing Ltd
Colecția Schiffer Publishing Ltd (US)
Seria Schiffer books for collectors


Notă biografică

Jerry Petrone is a San Diego physician who many years ago became addicted to antique tobacco advertising, but, he is proud to say, not to tobacco.