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Tourist Behaviour – An International Perspective

Autor Metin Kozak, Nazmi Kozak, Daisy Suk–fong Fung, Bob Mckercher, Mojtaba Shahvali
en Limba Engleză Hardback – 17 noi 2016
Tourist Behaviour: An International Perspective provides a collection of topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption. Divided into six sections, the book presents research within the themes of influence, motivation, choice, and consumption and experience.

With contributions from authors in over 15 countries, the book presents an interdisciplinary approach of the latest research in tourist behavior.
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Specificații

ISBN-13: 9781780648125
ISBN-10: 178064812X
Pagini: 198
Ilustrații: illustrations
Dimensiuni: 188 x 250 x 18 mm
Greutate: 0.59 kg
Editura: CABI

Descriere

This book presents consumer-related topics from both theoretical and practical approaches to building and examining the theory of how consumers think and act within the context of tourism consumption.