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Trademark Protection and Freedom of Expression: An Inquiry Into the Conflict Between Trademark Rights and Freedom of Expression Under European Law

Autor Sakulin, Wolfgang Sakulin
en Limba Engleză Hardback – 30 noi 2010
Trademark law grants right holders an exclusive right to prevent third parties from using a sign. This can readily be seen as the antithesis of freedom of expression, which arguably includes a right of third parties to non-exclusive use of a sign for a variety of purposes, ranging from informing consumers, to voicing criticism or to artistic expression. Drawing on cultural theory - which has shown that society is involved in a constant struggle about shaping the meaning of signs (including trademarks) - this highly original and provocative book contends that trademark law fails to sufficiently differentiate between commercial purpose and the social, political, or cultural meanings carried by one and the same sign.
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Specificații

ISBN-13: 9789041134158
ISBN-10: 9041134158
Pagini: 403
Dimensiuni: 156 x 234 x 24 mm
Greutate: 0.77 kg
Editura: Kluwer Law International