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Vertical Disintegration in the Corporate Hotel Industry: The End of Business as Usual de Angela Roper

Vertical Disintegration in the Corporate Hotel Industry: The End of Business as Usual: Routledge Research in Hospitality

Autor Angela Roper
en Limba Engleză Hardback – 10 oct 2017
This book evaluates how and why vertical disintegration has occurred in the global corporate hotel industry, as it undergoes a structural transformation. It provides a unique insight into the new competitive landscape. Underpinned by academic literature, it includes first-hand accounts from the most eminent senior executives of firms in and around the industry. It provides an in-depth perspective of a modern industrial phenomenon and makes observations as to the profitable way forward for the industry.
This text is an important read for those working, advising and investing in the sector as well as for students, graduates and researchers.
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Specificații

ISBN-13: 9781138641082
ISBN-10: 1138641081
Pagini: 196
Ilustrații: 1 Line drawings, black and white; 17 Tables, black and white; 1 Illustrations, black and white
Dimensiuni: 156 x 234 x 19 mm
Greutate: 0.52 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Routledge Research in Hospitality

Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate, Professional, and Undergraduate

Cuprins

1. Vertical disintegration: the drivers, conditions and processes 2. The market for hotel property 3. The role of professional services in enabling, and providing the necessary environment for, disintegration 4. Threats from technology companies and substitute products 5. Franchisor performance 6. Management Contract standardisation/modularisation 7. Brand proliferation as a means to organic growth 8. Multinationality and the ‘challengers’ 9. The push for consolidation 10. Conclusions and the way ahead

Notă biografică

Professor Angela Roper has been the Chair and Director of the International Centre for Hotel and Resort Management (ICHARM), University of West London, UK, which has strong links with the international hotel industry. She previously held senior academic positions at the University of Surrey, UK and Oxford Brookes University, UK. Having begun her academic career at the University of Huddersfield, she also worked as an Analyst for the Bank of Scotland Group. Angela has been researching the development of hotel chains for some 30 years.


Recenzii

"I think that this book is an excellent addition to the field. The breadth of perspectives is very new and much needed. Professor Roper has teased out the ideas and views of industry commentators and persuaded them to depart from the public relations lines that they oftentimes have to deliver at conferences and in interviews with journalists. It is not only that she has interviewed well, but her knowledge and understanding of the topic means that the views of commentators are evaluated in an effective as well as novel way." Paul Slattery, Director, Otus & Co

Descriere

After evaluating vertical disintegration within the global corporate hotel industry, this book provides a unique insight into the new competitive landscape using first-hand accounts from eminent senior executives of firms in and around the industry.