Who's Buying You?
Autor Mack Storyen Limba Engleză Paperback
It's no longer "Buyer beware " It's "Seller beware " Why? Today, the buyer has the advantage over the seller. Most often, they are holding it in their hand. It's a smart phone. They can learn everything about your product before they meet you. They can compare features and prices instantly. The major advantage you do still have is: YOU IF they like you. IF they trust you. IF they feel you want to help them.
This book is filled with 30 short, 3 page chapters providing unique insights that will insure your advantage, not over the buyer, but over your competition: those who are selling what you're selling. It will help you sell yourself.
Chapter preview:
Ch.1: THE FOUNDATION OF SELLING
Ch.2: SELLER BEWARE
Ch.3: WORD OF MOUTH
Ch.4: WHO'S BUYING YOU?
Ch.5: WHY SHOULD I BUY FROM YOU?
Ch.6: ARE YOU TRUSTWORTHY?
Ch.7: DO YOUR HOMEWORK
Ch.8: LEVERAGE YOUR CHARACTER
Ch.9: WHAT'S YOUR MOTIVE?
Ch.10: DON'T BE A SALESPUPPET
Ch.11: EMOTIONS RULE
Ch.12: THINK SHORT TERM
Ch.13: THINK LONG TERM
Ch.14: AUTHENTICITY SELLS
Ch.15: TRUTH SELLS
Ch.16: TRANSPARENCY SELLS
Ch.17: INTEGRITY SELLS
Ch.18: GRATITUDE SELLS
Ch.19: CONNECTION SELLS
Ch.20: PRINCIPLES SELL
Ch.21: RAPPORT SELLS
Ch.22: HELPING SELLS
Ch.23: RELATIONSHIPS SELL
Ch.24: UNDERSTANDING SELLS
Ch.25: SUPPORTING SELLS
Ch.26: ATTITUDE SELLS
Ch.27: RESPONSIBILITY SELLS
Ch.28: NETWORKING SELLS
Ch.29: WHAT IF THEY DON'T BUY?
Ch.30: SOLD
Preț: 112.37 lei
Nou
21.51€ • 22.12$ • 17.85£
Carte disponibilă
Livrare economică 27 ianuarie-10 februarie
Specificații
ISBN-10: 1544656580
Pagini: 128
Dimensiuni: 133 x 203 x 7 mm
Greutate: 0.17 kg