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Win from Within – Build Organizational Culture for Competitive Advantage

Autor James Heskett
en Limba Engleză Hardback – 14 feb 2022
Win from Within offers a playbook for developing and deploying organizational culture that enables outsized results. It is a groundbreaking demonstration of culture¿s role as a foundation for strategic success¿and its measurable impact on the bottom line.
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Specificații

ISBN-13: 9780231203005
ISBN-10: 0231203004
Pagini: 256
Dimensiuni: 146 x 222 x 29 mm
Greutate: 0.43 kg
Editura: Columbia University Press

Cuprins

Foreword, by John Kotter
Acknowledgments
Introduction
1. Culture: The Nearly Perfect Competitive Weapon
2. Culture Engages Employees
3. How Culture Drives Performance: Follow the Money
4. Why Some Organizations Engage Employees (and Customers) Better Than Others
5. How Effective Cultures Are Sustained
6. Culture, Engagement, and Work from Anywhere
7. Change the Culture
8. Lead for Competitive Advantage Through Culture
Appendix A. Robust, Culture-Based Balanced
Scorecard Audit
Notes
Index