Endorsed by Lord Sugar star of The Apprentice, this book gives winning edge top sales tips on how to sell, close deals and win orders from buyers. With powerful tips on selling strategies to understand the buyer, win pitches and win sales. This selling techniques and sales guide will help you pitch anything, win tenders, control meetings, give better presentations and negotiating tactics to win big deals with business and corporate buyers and procurement teams. This award winning buyer, negotiator and procurement professional gives an insight into what buyers want, the procurement process and how to impress buyers to win sales orders. Winning sales tips are complemented with fun colour business cartoons making this an easy read for suppliers' sales and business development executives.