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Writing in the Health Professions: Allyn and Bacon Series in Technical Communication

Autor Barbara Heifferon
en Limba Engleză Paperback – 30 noi 2004

Practical, applied, and up-to-the-minute, "Writing for the Health Professions" teaches students, healthcare professionals, and professional writers the essential skills in medical and health communications. Drawing on her extensive experience as a nurse, cardio-pulmonary technician, medical writer, and writing teacher, Barbara Heifferon addresses the communications requirements of the healthcare professions and those who write in these high-tech fields. This comprehensive text covers writing situations and documents common in hospitals, clinics, HMOs, health insurance companies, public health campaigns, and other healthcare environments. Special attention is given to visual and electronic forms of communication, including web sites and multimedia productions.

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Specificații

ISBN-13: 9780321105271
ISBN-10: 0321105273
Pagini: 336
Dimensiuni: 179 x 233 x 13 mm
Greutate: 0.48 kg
Ediția:1
Editura: Pearson
Seria Allyn and Bacon Series in Technical Communication

Locul publicării:New York, United States

Descriere

Practical, applied, and up-to-the-minute, Writing for the Health Professions teaches students, healthcare professionals, and professional writers the essential skills in medical and health communications. Drawing on her extensive experience as a nurse, cardio-pulmonary technician, medical writer, and writing teacher, Barbara Heifferon addresses the communications requirements of the healthcare professions and those who write in these high-tech fields. This comprehensive text covers writing situations and documents common in hospitals, clinics, HMOs, health insurance companies, public health campaigns, and other healthcare environments. Special attention is given to visual and electronic forms of communication, including web sites and multimedia productions.

Cuprins

I. WRITING FOR HEALTH AND MEDICAL AUDIENCES.
1. Audience Analysis and Context Analysis.
2. Ethics in Medical Writing.
3. Document Design Principles and Data Management.
II. GENRES IN THE HEALTH PROFESSIONS.
4. Medical Diagnostic Practices: The History and Physical, and Conventional and Online Charting in Patient Care.
5. Medical Forms and Reports.
6. Health Education Materials: Traditional and Online.
7. Public Health Campaigns.
8. Grants and Proposals, and Government and Insurance Documents.
III. MEDIA AND CULTURES.
9. Multicultural and International Medical Writing.
10. Presenting Written Materials Visually.
11. Electronic Medical Writing.
IV. APPENDICES.
Appendix A—Review of Process Writing.
Appendix B—Medical Language.
Appendix C—Frequently Used Visual Design Terms.
Appendix D—Frequently Used Clinical Abbreviations.
Appendix E—Sample Grant Budgets.
Appendix F—Online Resources for Latino Cultural Analysis.

Caracteristici

  • Presents a variety of genres and documents, including patients charts and histories, progress notes, procedural reports, handbooks, newsletters, brochures, websites, proposals, grant writing, and insurance documents (Part 2).
  • Addresses the importance of collaboration in team-generated health communication projects.
  • Devotes an important early chapter to the ethics of medical writing (Ch. 2).
  • Includes a chapter on electronic medical writing, which includes coverage of Web sites, medical software documentation, audio/video/multimedia, PowerPoint™, and more (Ch. 11).
  • Stresses the importance of document design and effective visual communication (Chs. 3 and 10).
  • Introduces concepts and issues in multicultural and international medical communications (Ch. 9).
  • Emphasizes the importance of audience analysis and an understanding of the rhetorical situation in creating usable health documents (Ch. 1).

Textul de pe ultima copertă

Practical, applied, and up-to-the-minute, "Writing for the Health Professions" teaches students, healthcare professionals, and professional writers the essential skills in medical and health communications. Drawing on her extensive experience as a nurse, cardio-pulmonary technician, medical writer, and writing teacher, Barbara Heifferon addresses the communications requirements of the healthcare professions and those who write in these high-tech fields. This comprehensive text covers writing situations and documents common in hospitals, clinics, HMOs, health insurance companies, public health campaigns, and other healthcare environments. Special attention is given to visual and electronic forms of communication, including web sites and multimedia productions.