Your 7 Words to a Happier You

Jerry Giordano is an award-winning advertising and branding copywriter as well as creative director who has lived and worked in New York City, Chicago, Los Angeles, Austin, and Dallas. His skills in creating breakthrough ideas and his know-how to make them understandable and relevant led him to work for some of the largest advertising agencies in the world including Ogilvy and J. Walter Thompson. He was also the in-house Creative Director for the National Football League and has helped propel an impressive array of powerhouse brands including Duracell, Kraft Foods, American Express, the National Football League, Maxwell House Coffee, Philip Morris Corporate, Fox Studios, Food & Wine Magazine, International Paper, the United Way, Hardees, the British Tourism Authority, the Los Angeles Philharmonic, and countless others.
Being a polymath with an unquenchable curiosity has led Jerry to become a keen observer of the human psyche and ensuing behaviors. Typically, his work starts with the notion that "he knows nothing," which allows him to consider everything--sifting through content to find the gem. Jerry is a collector, inspector, and connector of dots, which he credits to much of his success as an advertising creative and the author of Your 7 Words to a Happier You. Jerry was a co-producer of one of the world's first TEDx events, has penned four screenplays--including a top 10 finalist at the SLAMDANCE film festival--studied sketch comedy professionally at Second City in Chicago, and has performed sketch comedy in NYC and regularly on the main stage at the Comic Strip in LA. He collects quotes and old cameras, photographs manhole covers (street art) around the world, and is obsessed with the JFK assassination (which he will gladly discuss the responsible players ad nauseam over a scotch or coffee). Jerry also meditates regularly. Though originally from New Jersey, he now lives in the moment.