42 Rules for Engaging Members Through Gamification
Autor Shelly Alcorn, Willis Turneren Limba Engleză Paperback – mar 2015
Two examples of large scale gaming structures include our educational and political systems. Going deeper into understanding how gaming structures work, and intentionally applying those mechanics can give us an advantage when designing experiences meant to engage our members in the work of our associations.
Although games have been with us since we first learned to scratch marks on small rocks, what is new is the impact the internet and technology is having on games and players alike. What was simple activity in the past, is rapidly turning into a large scale social phenomenon. At some point the term "gamer" will lose it relevancy and we will recognize gamers for what they are - an increasingly sophisticated class of experience consumers.
Games are the first mass media of the 21st century and gaming literacy is an essential skill all executives, staff and volunteers need to develop in order to attract, appeal to and invite a new generation of players to play the association game.
In this book, we take a simple, practical approach to helping you and your volunteers take these ideas one step farther. By using these 42 rules, you will be able to use simple gaming mechanics to increase member engagement, improve educational outcomes and build community in your industry or profession.
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Specificații
ISBN-13: 9781607731191
ISBN-10: 1607731193
Pagini: 126
Dimensiuni: 140 x 216 x 7 mm
Greutate: 0.15 kg
Editura: Super Star Press
ISBN-10: 1607731193
Pagini: 126
Dimensiuni: 140 x 216 x 7 mm
Greutate: 0.15 kg
Editura: Super Star Press