A Midsummer Night's Dream: LONGMAN SCHOOL SHAKESPEARE
Autor John O'Connor, Stuart Eamesen Limba Engleză Paperback – 15 apr 2010
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Specificații
ISBN-13: 9781408236857
ISBN-10: 1408236850
Pagini: 180
Ilustrații: Illustrations
Dimensiuni: 156 x 229 x 10 mm
Greutate: 0.28 kg
Ediția:1 New ed
Editura: Pearson Education
Seria LONGMAN SCHOOL SHAKESPEARE
Locul publicării:Harlow, United Kingdom
ISBN-10: 1408236850
Pagini: 180
Ilustrații: Illustrations
Dimensiuni: 156 x 229 x 10 mm
Greutate: 0.28 kg
Ediția:1 New ed
Editura: Pearson Education
Seria LONGMAN SCHOOL SHAKESPEARE
Locul publicării:Harlow, United Kingdom
Cuprins
- Plot Overview
- Character Overview
- Character List
- A Midsummer's Night's Dream
- Setting And Background
- Original Performances
- Interpretations
- GCSE Assessment Practice
- What you will be assessed on
- What is controlled assessment?
- How to succeed in AQA English Literature?
- How to succeed in Pearson Edexcel English Literature?
- How to succeed in WJEC English Literature?
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At last! A superbly crafted book that blends theory and practice! Electronic Marketing: Theory and Practice for the Twenty-First Century describes how all aspects of the electronic revolution have transformed marketing.
"The frameworks presented help the reader combine business practice with customer value creation, an important aspect of successful marketing. With a wealth of practical examples exploring the use of information technology in marketing and the internet, this book provides a useful tool for those interested in electronic marketing."
Dr Linda D. Peters, Senior Lecturer in Marketing, MSc Course Director, School of Management, University of East Anglia
Written by leading players in both industry and academia, Electronic Marketing: Theory and Practice for the Twenty-First Century provides a broad but sound overview of this rapidly changing field. Targeted at students and practitioners who already understand basic marketing concepts, the book includes the latest discussion on relationship marketing and CRM as well a chapter on improving sales force effectiveness.
"This new book is an excellent textbook for introducing electronic marketing to marketing students."
Dr Stephen Tagg, Institute for Customer Advantage, Marketing Department, University of Strathclyde
"I teach Internet Marketing in Norway, Monaco and Bangkok and find this textbook to be exactly what my students need. I highly appreciate the way these authors think and write."
Prof. Dr Ellen Hertzberg, Hedmark College, Norway; University of Southern Europe, Monaco; Bangkok University, Thailand
John O’Connor is a director of HotOrigin, an investment and consulting company headquartered in Dublin. John was previously an Associate Partner in Accenture, specialising in CRM and financial services.
Eamonn Galvin specialises in creating and implementing sales and marketing strategies and has worked for such companies as General Electric, Ericsson, Diageo, Aer Lingus and Microsoft.
Martin Evans is a senior academic at Cardiff Business School and has been at the forefront of industry and academy collaboration, especially in the area of data-informed marketing.
"Electronic Marketing...provides a comprehensive and accessible account of technological developments which have implications for marketing without recourse to jargon." Dr David Jobber, Professor of Marketing, Bradford University School of Management
At last! A superbly crafted book that blends theory and practice! Electronic Marketing: Theory and Practice for the Twenty-First Century describes how all aspects of the electronic revolution have transformed marketing.
"The frameworks presented help the reader combine business practice with customer value creation, an important aspect of successful marketing. With a wealth of practical examples exploring the use of information technology in marketing and the internet, this book provides a useful tool for those interested in electronic marketing."
Dr Linda D. Peters, Senior Lecturer in Marketing, MSc Course Director, School of Management, University of East Anglia
Written by leading players in both industry and academia, Electronic Marketing: Theory and Practice for the Twenty-First Century provides a broad but sound overview of this rapidly changing field. Targeted at students and practitioners who already understand basic marketing concepts, the book includes the latest discussion on relationship marketing and CRM as well a chapter on improving sales force effectiveness.
"This new book is an excellent textbook for introducing electronic marketing to marketing students."
Dr Stephen Tagg, Institute for Customer Advantage, Marketing Department, University of Strathclyde
"I teach Internet Marketing in Norway, Monaco and Bangkok and find this textbook to be exactly what my students need. I highly appreciate the way these authors think and write."
Prof. Dr Ellen Hertzberg, Hedmark College, Norway; University of Southern Europe, Monaco; Bangkok University, Thailand
John O’Connor is a director of HotOrigin, an investment and consulting company headquartered in Dublin. John was previously an Associate Partner in Accenture, specialising in CRM and financial services.
Eamonn Galvin specialises in creating and implementing sales and marketing strategies and has worked for such companies as General Electric, Ericsson, Diageo, Aer Lingus and Microsoft.
Martin Evans is a senior academic at Cardiff Business School and has been at the forefront of industry and academy collaboration, especially in the area of data-informed marketing.