Cantitate/Preț
Produs
Total produse
Vezi coșul
Augmented Reality and Virtual Reality: New Trends in Immersive Technology de M. Claudia tom Dieck

Augmented Reality and Virtual Reality: New Trends in Immersive Technology: Progress in IS

Editat de M. Claudia tom Dieck, Timothy H. Jung, Sandra M. C. Loureiro
en Limba Engleză Paperback – 6 mai 2022
This book features the latest research in the area of immersive technologies, presented at the 6th International Augmented Reality and Virtual Reality Conference, held in online in 2020. Bridging the gap between academia and industry, it presents the state of the art in augmented reality (AR) and virtual reality (VR) technologies and their applications in various industries such as marketing, education, health care, tourism, events, fashion, entertainment, retail and the gaming industry.
The book is a collection of research papers by prominent AR and VR scholars from around the globe. Covering the most significant topics in the field of augmented and virtual reality and providing the latest findings, it is of interest to academics and practitioners alike.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 89015 lei  18-23 zile +7600 lei  7-13 zile
  Springer International Publishing – 6 mai 2022 89015 lei  18-23 zile +7600 lei  7-13 zile
Hardback (1) 107316 lei  6-8 săpt.
  Springer International Publishing – 5 mai 2021 107316 lei  6-8 săpt.

Din seria Progress in IS

  • 17% Always-On Business: Aligning Enterprise Strategies and IT in the Digital Age
    Preț: 36070 lei
  • 18% Smart Services Summit: Smart Services Creating Sustainability
    Preț: 107088 lei
  • 15% The Digital Transformation of Georgia: Economics, Management, and Policy
    Preț: 56471 lei
  • 18% Advances and New Trends in Environmental Informatics: Environmental Informatics and the UN Sustainable Development Goals
    Preț: 107088 lei
  • 20% Design Thinking for Software Engineering: Creating Human-oriented Software-intensive Products and Services
    Preț: 93927 lei
  • Cybersecurity Investments: Decision Support Under Economic Aspects
    Preț: 38040 lei
  • Resistance Behavior to National eHealth Implementation Programs
    Preț: 37114 lei
  • 24% Gamification: Using Game Elements in Serious Contexts
    Preț: 93627 lei
  • 20% Mobile Computer Usability: An Organizational Personality Perspective
    Preț: 56619 lei
  • 15% Smart City: How to Create Public and Economic Value with High Technology in Urban Space
    Preț: 61994 lei
  • Personalized Task Recommendation in Crowdsourcing Systems
    Preț: 37078 lei
  • 18% Handbook of Strategic e-Business Management
    Preț: 120420 lei
  • 20% Software Engineering Education Going Agile: 11th China–Europe International Symposium on Software Engineering Education (CEISEE 2015)
    Preț: 31863 lei
  • Multichannel Commerce: A Consumer Perspective on the Integration of Physical and Electronic Channels
    Preț: 37356 lei
  • 15% Enterprise Content Management in Information Systems Research: Foundations, Methods and Cases
    Preț: 62230 lei
  • 18% Enterprise Resource Planning and Supply Chain Management: Functions, Business Processes and Software for Manufacturing Companies
    Preț: 76493 lei
  • 15% Enterprise Identity Management: Towards an Investment Decision Support Approach
    Preț: 61349 lei
  • 24% Information Systems Outsourcing: Towards Sustainable Business Value
    Preț: 80297 lei
  • 20% Green Information Systems in the Residential Sector: An Examination of the Determinants of Smart Meter Adoption
    Preț: 54709 lei
  • 20% Software Engineering Education for a Global E-Service Economy: State of the Art, Trends and Developments
    Preț: 31439 lei
  • 20% Enterprise Software Sourcing Performance: The Impact Logic of On-Demand, On-Premises, and In-House Software on Dynamic Fit and Process-Level Performance Outcomes in Client Organizations
    Preț: 32369 lei
  • 20% Information Systems for Small and Medium-sized Enterprises: State of Art of IS Research in SMEs
    Preț: 58418 lei
  • 20% Collaborative Quality Assurance in Information Systems Development: The Interaction of Software Development Techniques and Team Cognition
    Preț: 32432 lei
  • Emerging Trends in Information Systems: Recent Innovations, Results and Experiences
    Preț: 37209 lei
  • The Internationalization of German Software-based Companies: Sustainable Growth Strategies for Small and Medium-sized Companies
    Preț: 36911 lei
  • The Drivers of Wearable Device Usage: Practice and Perspectives
    Preț: 36837 lei
  • 15% The Decentralized and Networked Future of Value Creation: 3D Printing and its Implications for Society, Industry, and Sustainable Development
    Preț: 62056 lei
  • 15% The Global Digital Divides: Explaining Change
    Preț: 62796 lei
  • 18% Advances and New Trends in Environmental Informatics: Stability, Continuity, Innovation
    Preț: 91846 lei
  • 18% Process Management: A Multi-disciplinary Guide to Theory, Modeling, and Methodology
    Preț: 75446 lei
  • 18% Smart City Implementation: Creating Economic and Public Value in Innovative Urban Systems
    Preț: 69918 lei
  • 15% Crowdsourcing: Cloud-Based Software Development
    Preț: 62168 lei
  • 15% A Reference Architecture for Real-Time Performance Measurement: An Approach to Monitor and Control Manufacturing Processes
    Preț: 61274 lei
  • 15% Handbook on 3D3C Platforms: Applications and Tools for Three Dimensional Systems for Community, Creation and Commerce
    Preț: 63364 lei
  • 15% Reference Architecture for the Telecommunications Industry: Transformation of Strategy, Organization, Processes, Data, and Applications
    Preț: 56690 lei
  • 20% Future Business Software: Current Trends in Business Software Development
    Preț: 94863 lei
  • Digital Futures, Digital Transformation: From Lean Production to Acceluction
    Preț: 40549 lei
  • 15% Trust and Communication in a Digitized World: Models and Concepts of Trust Research
    Preț: 62056 lei
  • 19% Online Brand Communities: Using the Social Web for Branding and Marketing
    Preț: 56157 lei
  • Agile Software Development Teams
    Preț: 37523 lei

Preț: 89015 lei

Preț vechi: 117125 lei
-24% Nou

Puncte Express: 1335
Preț estimativ în valută:
17036€ • 17972$ • 14197£

Carte disponibilă

Livrare economică 09-14 decembrie
Livrare express 28 noiembrie-04 decembrie pentru 8599 lei

 Adaugă în coș

Wish list
Gift list
Am citit!
Adaugă în listă
Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9783030680886
ISBN-10: 3030680886
Ilustrații: XI, 314 p. 94 illus., 75 illus. in color.
Dimensiuni: 155 x 235 mm
Greutate: 0.5 kg
Ediția:1st ed. 2021
Editura: Springer International Publishing
Colecția Springer
Seria Progress in IS

Locul publicării:Cham, Switzerland

Cuprins

How To Design Effective AR Retail Apps.- The Role of Mental Imagery as Driver to Purchase Intentions in a Virtual Supermarket.- User responses towards Augmented Reality face filters: Implications for social media and brands.- Can You Make the Cut? Exploring the Effect of Frequency of Cuts in Virtual Reality Storytelling.- Incorporation of augmented-reality technology into smartphone app for large-scale performance art.- Testing Mixed Reality Experiences and Visitor’s Behaviours in a Heritage Museum.- Interactive Mixed Reality Technology for Boosting the Level of Museum Engagement.- Too real for comfort: Measuring Consumers’ Augmented Reality Information Privacy Concerns.- The Proteus Effect: How Avatars Influence Their Users’ Self-Perception and Behaviour.- Modifying the Technology Acceptance Model To Investigate Behavioural Intention To Use Augmented.- Using Virtual Reality as a form of Simulation in the context of Legal Education

Notă biografică

Dr. M. Claudia tom Dieck is a project manager and a researcher at the Creative AR & VR Hub at Manchester Metropolitan University, UK. She is exploring how new and innovative technologies can be utilized to enhance the user experience. She is Program Chair of the annual International AR & VR Conference and has published on augmented and virtual reality, technology acceptance, social media and customer relationship management in journals such as Journal of Travel Research, Tourism Management and Computers in Human Behavior. 
Dr. Timothy H. Jung is Founder and Director of the Creative AR & VR Hub at Manchester Metropolitan University, UK. He investigates new and innovative ways to implement AR & VR in various industries and he has been involved in a number of funded AR and VR research projects at national and international levels. In particular, his research interests focus on AI, IoT, big data, digital twin and 5G powered immersive technology innovation for well-being and quality of life. He is a regular invited speaker in major international conferences, and he is Conference Chair of annual International AR & VR Conference.Prof. Sandra M.C. Loureiro is Director of the Ph.D. in Management, specialization in Marketing and the Ph.D. in Tourism Management. Her current research interests include consumer-brand relationships and tourism marketing issues connected to VR and AR technologies. She had published in Journal of Marketing, Journal of Retailing, Telematics and Informatics, Tourism Management, Journal of Business Research, among others. 

Textul de pe ultima copertă

This book features the latest research in the area of immersive technologies, presented at the 6th International Augmented Reality and Virtual Reality Conference, held in online in 2020. Bridging the gap between academia and industry, it presents the state of the art in augmented reality (AR) and virtual reality (VR) technologies and their applications in various industries such as marketing, education, health care, tourism, events, fashion, entertainment, retail and the gaming industry.
The book is a collection of research papers by prominent AR and VR scholars from around the globe. Covering the most significant topics in the field of augmented and virtual reality and providing the latest findings, it is of interest to academics and practitioners alike.

Caracteristici

Approaches cross reality (XR) from a business and management perspective Bridges the gap between XR Theory and XR Practice Provides scientifically grounded and practically tested answers to a variety of questions of high managerial and societal relevance Presents the state of the art in XR research Focuses on the applications of XR in various industries