www.spanishleadership.com was founded by Jorge Zuazola in Germany after an occasional encounter with Iker Casillas, Carles Puyol, Xavi Hernandez and Andres Iniesta in Brussels after a World Cup 2010 qualifier which Spain won. In this book Juan Arango, Elisa Uranga and Jorge Zuazola advise the world of football of the benefit of employing Spanish footballers at a time their balompie (futbol in Spanish which means ballfoot in literal terms) rules the game."