Base of the Pyramid Markets in Latin America: Innovation and Challenges to Sustainability: Innovation and Sustainability in Base of the Pyramid Markets
Editat de Ximena Rueda Fajardo, Marlen Gabriele Arnold, Judy N. Muthuri, Stefan Golden Limba Engleză Paperback – 31 mai 2023
The book also offers a theoretical reflection on the role that community enterprises who manage common-pool resources can play in serving markets and creating income opportunities for the rural poor.
The book is recommended for managers, policy makers, students, and scholars interested in Base of the Pyramid markets and their potential to lift people out of poverty and to promote a more equal society.
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Specificații
ISBN-13: 9781032043876
ISBN-10: 1032043873
Pagini: 144
Ilustrații: 3 Tables, black and white; 12 Line drawings, black and white; 12 Illustrations, black and white
Dimensiuni: 156 x 234 x 8 mm
Greutate: 0.24 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Innovation and Sustainability in Base of the Pyramid Markets
Locul publicării:Oxford, United Kingdom
ISBN-10: 1032043873
Pagini: 144
Ilustrații: 3 Tables, black and white; 12 Line drawings, black and white; 12 Illustrations, black and white
Dimensiuni: 156 x 234 x 8 mm
Greutate: 0.24 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Innovation and Sustainability in Base of the Pyramid Markets
Locul publicării:Oxford, United Kingdom
Public țintă
Postgraduate and UndergraduateCuprins
PART I BOP markets
- Insights in Base of the Pyramid contexts in Latin America & the Caribbean – interviews with BOP experts
PART II Roles, cooperation, and structure in BOP markets
- Commons-based enterprises: organisational challenges of entrepreneurial development in the context of the rural commons
PART III Drivers and Barriers of BOP markets
- Leadership, Organizational Alignment and Partnerships Against Economic Exclusion: What do Uncommon Success Stories Have in Common?
PART IV Design, integration, innovation, and change of BOP markets
- Scaling up Inclusive Distribution Networks (IDNs): Inertias against Sustainability
Notă biografică
Ximena Rueda Fajardo is Associate Professor at the School of Management at the Universidad de los Andes, Colombia.
Marlen Gabriele Arnold is a Professor in the field of sustainability. Currently, she holds the Chair for Corporate Environmental Management and Sustainability at the Chemnitz University of Technology, Germany.
Judy N. Muthuri is Associate Professor of Corporate Social Responsibility at Nottingham University Business School (NUBS), UK and chairs the Social and Environmental Responsibility Group leading the School’s UN Principles for Responsible Management Education network.
Stefan Gold is Professor and Chair of Sustainability Management at the University of Kassel, Germany.
Marlen Gabriele Arnold is a Professor in the field of sustainability. Currently, she holds the Chair for Corporate Environmental Management and Sustainability at the Chemnitz University of Technology, Germany.
Judy N. Muthuri is Associate Professor of Corporate Social Responsibility at Nottingham University Business School (NUBS), UK and chairs the Social and Environmental Responsibility Group leading the School’s UN Principles for Responsible Management Education network.
Stefan Gold is Professor and Chair of Sustainability Management at the University of Kassel, Germany.
Descriere
This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors and entrepreneurs. It will be of interest to managers, policy makers, students and scholars interested in Base of the Pyramid markets and their potential.