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Bcom7 (with Coursemate, 1 Term (6 Months) Printed Access Card): New, Engaging Titles from 4ltr Press

Autor Carol M. Lehman, Debbie D. Dufrene
en Limba Engleză Paperback – 29 ian 2015
Features tear-out review cards for students and instructors and a consistent online offering with Enhanced CourseMate that includes an eBook in addition to a set of interactive digital tools. This title offers expanded coverage on technology and social media, online grammar tools, real world examples, and quizzes and games to make reviewing fun.
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Specificații

ISBN-13: 9781305401938
ISBN-10: 130540193X
Pagini: 304
Dimensiuni: 216 x 272 x 18 mm
Greutate: 0.9 kg
Ediția:Revised
Editura: Cengage Learning
Seria New, Engaging Titles from 4ltr Press


Notă biografică

Dr. Lehman is a professor emerita in the Managgement and Information Systems Department at Mississippi State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication. Dr. Lehman earned a bachelor's and master's degrees in business education from the University of Southern Mississippi, and her doctorate from the University of Arkansas. Dr. Lehman has taught organizational communication, a core requirement for all business majors, and an MBA-level multimedia presentations course. She is a frequent presenter at the national and regional meetings of the Association for Business Communication, for which she and Dr. DuFrene sponsor the Meada Gibbs Outstanding Teacher Award. Her consulting and training activities for industry have focused on multimedia development, business presentations, and written communication. Dr. DuFrene is a associate dean of the Rusche College of Business at Stephen F. Austin State University, an AACSB-accredited school. She has more than 25 years of experience teaching business communication, including 20 years at Stephen F. Austin. Dr. DuFrene earned her bachelor's and master's degrees in business education from Nicholls State University, and her doctorate from the University of Houston. She serves on the international board of directors for the Association for Business Communication and has been a business communication consultant to various organizations from the business, industry, and education sectors. She and Dr. Lehman sponsor the Meada Gibbs Outstanding Teacher Award for the Association for Business Communication (ABC).