Best Practice
Autor Mohamed Zairi, Richard Dugganen Limba Engleză Hardback – 20 ian 1999
This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.
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Specificații
ISBN-13: 9780750639538
ISBN-10: 0750639539
Pagini: 454
Dimensiuni: 156 x 234 x 30 mm
Greutate: 1.02 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 0750639539
Pagini: 454
Dimensiuni: 156 x 234 x 30 mm
Greutate: 1.02 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
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Public țintă
Professional Practice & DevelopmentCuprins
Foreword; Being a world class organization: what does it mean?; Understanding tourism from cradle to grave; Ideation: an integrated approach to idea generation; Market orientation for superior competitiveness; Total supply chain for innovation; World class design; Customer management and development in retailing; Project management and modern tools of innovation; Bringing-in and focusing-on customer true needs; Auditing innovation through effective performance measurement; Sustaining a culture of discontinuous innovation; Index.
Descriere
Best Practice: Process Innovation Management highlights best practice in innovation by bringing together practitioners and researchers in this field.
This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.
This book presents contributions from leading academics and practitioners involved with innovation. They bring together all the strands of research, best practice and advice establishing an essential source of information for all involved with process innovation management.