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Breakpoints – How to Shift your Business to the Next Level

Autor M Ashby
en Limba Engleză Paperback – 31 dec 2015
Find your drive and redefine your business prioritiesBreakpoints is the business owner′s guide to regaining your passion and driving your business forward. If you′re feeling stuck, stale or stalled, this book is your ticket out of the rut and into profitable growth. You′ll learn the 7 Mistakes Business Owners Make, and identify the choices, behaviours and practices that are keeping your business in a holding pattern. Practical formulas, frameworks, strategies and tools get you started right away on refocusing and reprioritising, and taking back your life. Coverage includes both hard and soft topics that business owners frequently struggle to master, along with expert insight on execution and what lies beyond success. Written simply and directly, without jargon or acronyms, this no–nonsense guide is designed to be easy to read and easy to apply so you can get back to work quickly, inspired with a whole new outlook and equipped with practical tools to improve your business. Written in a style that is both conversational and entertaining, author Dr Mike Ashby offers numerous anecdotes and analogies drawn from working with hundreds of business owners.
Owning a business can be exciting and terrifying at the same time. There′s too much to do, and all accountability leads to you. If you′ve gotten hung up in the day–to–day running of your business, this book helps you regain sight of the big picture and get back on track to success.
  • Learn what′s holding you back from business success
  • Adopt the tools and practices that end the stalemate and get things done
  • Find clarity and focus, and reconnect with your business
  • Leverage your strengths to achieve personal and business growth
Business owners need to be well–versed in both strategy and execution. If you feel like you and your business have reached a plateau, Breakpoints will reignite the spark that drives business success.
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Specificații

ISBN-13: 9780730326625
ISBN-10: 0730326624
Pagini: 220
Dimensiuni: 141 x 216 x 15 mm
Greutate: 0.36 kg
Editura: Wiley
Locul publicării:Melbourne, Australia

Public țintă

Primary: Our target market is owners of small businesses who are interested in personal and business development.  We have run many seminars on growth, and we know that they respond to business concepts when they are explained simply, with real life examples, and a challenge to get on and do it. They are typically time poor, and will read business books in chunks.  Most business owners do buy business books but they don t get to the end of business books because the material gets stretched too thin.  As noted above, this book is a lively look at the key concepts, and offers a different way of thinking about what they already know.
Secondary: It will also appeal to leaders of medium–sized businesses as a book for their managers.  They typically send their managers to functional courses run by the Institute of Management or the local university, but there are few courses pitched at the key problem of how to get their managers to think more strategically.
Some (not many) attend webinars and online education. Most business owners find books to be a better medium than audio visual media.
Tertiary: This includes accountants, directors, consultants, business coaches and advisers, and anyone else involved in helping small business owners grow their business. 

Descriere

Find your drive and redefine your business priorities Breakpoints is the business owner′s guide to regaining your passion and driving your business forward. If you′re feeling stuck, stale or stalled, this book is your ticket out of the rut and into profitable growth. You′ll learn the 7 Mistakes Business Owners Make, and identify the choices, behaviours and practices that are keeping your business in a holding pattern. Practical formulas, frameworks, strategies and tools get you started right away on refocusing and reprioritising, and taking back your life. Coverage includes both hard and soft topics that business owners frequently struggle to master, along with expert insight on execution and what lies beyond success. Written simply and directly, without jargon or acronyms, this no–nonsense guide is designed to be easy to read and easy to apply so you can get back to work quickly, inspired with a whole new outlook and equipped with practical tools to improve your business. Written in a style that is both conversational and entertaining, author Dr Mike Ashby offers numerous anecdotes and analogies drawn from working with hundreds of business owners.
Owning a business can be exciting and terrifying at the same time. There′s too much to do, and all accountability leads to you. If you′ve gotten hung up in the day–to–day running of your business, this book helps you regain sight of the big picture and get back on track to success.

 

  • Learn what′s holding you back from business success
  • Adopt the tools and practices that end the stalemate and get things done
  • Find clarity and focus, and reconnect with your business
  • Leverage your strengths to achieve personal and business growth

Business owners need to be well–versed in both strategy and execution. If you feel like you and your business have reached a plateau, Breakpoints will reignite the spark that drives business success.

 


Textul de pe ultima copertă

Your Business Won′t Change Until You Do
Has your business stalled, got stuck or gone stale? Do you want more life and more profit? This book shows you that the best way to grow your business and reach the next level of performance is to first grow yourself.
Breakpoints shines a light on the common mistakes made by business owners and offers simple, practical and manageable solutions to break free of your constraints, and achieve a game–changing leap to the next level in your life and your business. Through his proven insights, Dr Mike Ashby will help you achieve best–ever results in all aspects of your business.
Packed with proven ideas, real–life examples and easy–to–use tools, this no–nonsense guide will reveal how to:

 

  • recapture your energy and drive
  • remove the clutter and reclaim the time to grow your business
  • energise your business by defining your vision and purpose
  • build a loyal team that wants to work with you, not for you.

With no jargon, only two acronyms and plenty of humour, Breakpoints will give you the courage to play a bigger game.

 


Cuprins

Foreword by Justine Ross ix Acknowledgements xiii
Introduction xv
Part I: The seven mistakes 1
1 Thinking small and under–marketing 3
2 Settling for less and working too hard 15
3 Complexicating, spending too much time In and not enough On, and knowing but not doing 27
Part II: Breakpoint Get a life 43
4 Physical energy 47
5 Mental wealth 59
Part III: Breakpoint Get free 71
6 Freedom 75
7 Allocation 97
Breakpoints
Part IV: Breakpoint Get clear 113
8 Aspiration 117
9 Your Most Important Goals 137
10 Leverage plans 149
Part V: Breakpoint Get help 185
11 People plan 189
12 The work of team 215
13 Governance 223
Part VI: Mastery a bigger game 233
14 Mastery defined 235
Last words 247
Index 251


Notă biografică

DR MIKE ASHBY is the Founder and Director of The Breakthrough Company. He is a sought after business speaker, industry thought leader and adviser who has run development programs for business owners for over 10 years. His vast experience and his authentic voice make him one of Australasia′s foremost authorities to business owners.