Categories in Markets – Origins and Evolution de Greta Hsu

Categories in Markets – Origins and Evolution: Research in the Sociology of Organizations

Autor Greta Hsu, Ozgecan Kocak, Giacomo Negro, Michael Lounsbury

en Limba Engleză Hardback – 11 noi 2010

Focuses on how market categories shape processes of production and consumption and how these activities in turn shape category systems. This volume explores topics such as: how new categories emerge, become enacted and gain consensus, how categories are used by market agents, and how category systems change over time.

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Specificații

ISBN-13: 9780857245939
ISBN-10: 0857245937
Pagini: 416
Dimensiuni: 155 x 234 x 965 mm
Greutate: 0.76 kg
Editura: Emerald Publishing
Seria Research in the Sociology of Organizations