Charles Schwab – How One Company Beat Wall Street and Reinvented the Brokerage Industry de J Kador

Charles Schwab – How One Company Beat Wall Street and Reinvented the Brokerage Industry

J Kador

en Limba Engleză Paperback – 31 mar 2005

Charles Schwab

HOW ONE COMPANY BEAT WALL STREET AND REINVENTED THE BROKERAGE INDUSTRY

"This book tells the exciting story of how Charles Schwab revolutionized the financial services industry and shook up Wall Street forever. It is also an essential read for any aspiring entrepreneur."
--Jon Friedman, CBSMarketWatch.com

"A roller coaster ride of how industry-defining, world-changing businesses are built. John Kador shows us the legend behind the myth of Charles Schwab."
--Christine Comaford Lynch, General Partner, Novus Ventures

Charles Schwab: How One Company Beat Wall Street and Reinvented the Brokerage Industry combines a fascinating look inside the walls of one of today's great financial services firms with a razor-sharp portrait of the deeply principled maverick who drove that firm from vision to reality. Both highly entertaining and brutally honest, it paints a compelling picture of the company that brought stock investing to Middle America--and shook the staid brokerage industry to its core.

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Descriere

Schwab has established itself as a company with a unique identity: old--fashioned integrity meets technology--empowered financial services. This book tells the compelling story of how Schwab Inc. a s uncanny ability to reinvent itself around an unchanging set of core values has helped it thrive--even under the most unfavourable market conditions.