Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers
Autor Deborah Cadburyen Limba Engleză Paperback – 24 oct 2011
In
the
early
nineteenth
century
the
major
English
chocolate
firms—Fry,
Rowntree,
and
Cadbury—were
all
Quaker
family
enterprises
that
aimed
to
do
well
by
doing
good.
The
English
chocolatiers
introduced
the
world's
first
chocolate
bar
and
ever
fancier
chocolate
temptations—while
also
writing
groundbreaking
papers
on
poverty,
publishing
authoritative
studies
of
the
Bible,
and
campaigning
against
human
rights
abuses.
Chocolate
was
always
a
global
business,
and
in
the
global
competitors,
especially
the
Swiss
and
the
Americans
Hershey
and
Mars,
the
Quaker
capitalists
met
their
match.
The
ensuing
chocolate
wars
would
culminate
in
a
multi-billion-dollar
showdown
pitting
Quaker
tradition
against
the
cutthroat
tactics
of
a
corporate
behemoth.
Featuring a cast of savvy entrepreneurs, brilliant eccentrics, and resourceful visionaries,Chocolate Warsis a delicious history of the fierce, 150-year business rivalry for one of the world's most coveted markets.
Featuring a cast of savvy entrepreneurs, brilliant eccentrics, and resourceful visionaries,Chocolate Warsis a delicious history of the fierce, 150-year business rivalry for one of the world's most coveted markets.
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (2) | 82.31 lei 3-5 săpt. | +10.82 lei 4-10 zile |
| HarperCollins Publishers – 23 iun 2011 | 82.31 lei 3-5 săpt. | +10.82 lei 4-10 zile |
| PublicAffairs – 24 oct 2011 | 111.32 lei 3-5 săpt. |
Preț: 111.32 lei
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Specificații
ISBN-13: 9781610390514
ISBN-10: 1610390512
Pagini: 384
Ilustrații: 16-pp. b/w insert on text
Dimensiuni: 143 x 219 x 29 mm
Greutate: 0.38 kg
Editura: PublicAffairs
Colecția PublicAffairs
ISBN-10: 1610390512
Pagini: 384
Ilustrații: 16-pp. b/w insert on text
Dimensiuni: 143 x 219 x 29 mm
Greutate: 0.38 kg
Editura: PublicAffairs
Colecția PublicAffairs
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Notă biografică
Deborah Cadbury is the author of eight acclaimed books, including Chocolate Wars; The Dinosaur Hunters; The Lost King of France; Seven Wonders of the Industrial World, for which her accompanying BBC series received a BAFTA nomination; and Princes at War. As a BBC TV producer and executive producer, she has won numerous international awards, including an Emmy. She lives in London.
Recenzii
Business
Times
“Fascinating...Chocolate Warspresents narrative history at its most absorbing, peopled by colourful characters: the true story of the chocolate pioneers, the visions and ideals that inspired them and the mouth-watering concoctions they created... Deborah gives readers an insider look, fleshing out the stories around her family with her familiar competence as a bestselling historian and award winning documentary maker.”
Kirkus
“A fine pocket history of corporate confectionery... Cadbury has a knack for capturing the driven personalities who launched these [chocolate] empires.”
“[Chocolate Wars] pits idealism against capitalism, religious piety against the forces of greed and cutthroat competition. Though, like great fiction, it defies belief, it’s the true story of our favorite guilty pleasure. Cadbury’s book, like her namesake’s famous sampler, is full of surprises and delights.”
Bnreview.com, December 2010
“This engaging history of the 150-year rivalry among the world's greatest chocolate makers—the English firms Fry, Rowntree, and Cadbury (to which the author, Deborah Cadbury, is an heiress), their European competitors Lindt and Nestlé, and the American upstarts Hershey and Mars—is delightful, especially for its fascinating portrait of the 19th-century success of Quaker capitalism, built quite remuneratively on the ideal that wealth creation entails responsibilities beyond personal gain.”
Library Journal
“Although written by proud Cadbury kin, the narrative is balanced and fair. This is a well written and well researched look at chocolate and the Quaker business tradition that any food or history buff will enjoy.”Sunday Times
“Chocolate Wars– clear, readable and richly detailed – is at least as much about Quakers as it is about chocolate... enjoyable.”
Financial Times, November 15, 2010
“Deborah Cadbury’s branch of the Cadbury family wasn’t involved in the chocolate business but she garnered a deep impression from a childhood visit to her cousins’ company and the reader of Chocolate Wars feels they are getting an insider’s view. Her own background as a historian and TV documentary maker means that this book communicates in an episodic and visual style, making what risks being a dull subject gripping as it flips back and forth around the world documenting parallel events in the emergence of the chocolate industry.”
“Fascinating...Chocolate Warspresents narrative history at its most absorbing, peopled by colourful characters: the true story of the chocolate pioneers, the visions and ideals that inspired them and the mouth-watering concoctions they created... Deborah gives readers an insider look, fleshing out the stories around her family with her familiar competence as a bestselling historian and award winning documentary maker.”
Kirkus
“A fine pocket history of corporate confectionery... Cadbury has a knack for capturing the driven personalities who launched these [chocolate] empires.”
Philadelphia
Inquirer,
November
28,
2010
“The inside story of the 150-year rivalry among Cadbury, Hershey, Nestlé, and Mars is a fascinating and luscious tale. Deborah Cadbury, great-great-great-granddaughter of 19th-century chocolate maker John Cadbury, tells it eloquently in Chocolate Wars, drawing the reader into her epic of family and industry with clear love for her subject.”
Christian
Science
Monitor,
December
1,
2010“The inside story of the 150-year rivalry among Cadbury, Hershey, Nestlé, and Mars is a fascinating and luscious tale. Deborah Cadbury, great-great-great-granddaughter of 19th-century chocolate maker John Cadbury, tells it eloquently in Chocolate Wars, drawing the reader into her epic of family and industry with clear love for her subject.”
“[Chocolate Wars] pits idealism against capitalism, religious piety against the forces of greed and cutthroat competition. Though, like great fiction, it defies belief, it’s the true story of our favorite guilty pleasure. Cadbury’s book, like her namesake’s famous sampler, is full of surprises and delights.”
Bnreview.com, December 2010
“This engaging history of the 150-year rivalry among the world's greatest chocolate makers—the English firms Fry, Rowntree, and Cadbury (to which the author, Deborah Cadbury, is an heiress), their European competitors Lindt and Nestlé, and the American upstarts Hershey and Mars—is delightful, especially for its fascinating portrait of the 19th-century success of Quaker capitalism, built quite remuneratively on the ideal that wealth creation entails responsibilities beyond personal gain.”
Boston
Globe,
November
14,
2010
“Deborah Cadbury begins with a brief description of Quaker aims and humane business practices before moving on through the history of the family business. This takes in the truly exciting race to put Cadbury’s chocolate candy in every mouth, to the exclusion of that made by rival English Quaker firms, Rowntree and Fry, to say nothing of the Swiss Lindt and Nestlé. Her many faceted account takes in technology, distribution, and industrial espionage, advertising and packaging, labor relations and model housing for workers, the role of the firm and its owners in wartime and international expansion.”
“Deborah Cadbury begins with a brief description of Quaker aims and humane business practices before moving on through the history of the family business. This takes in the truly exciting race to put Cadbury’s chocolate candy in every mouth, to the exclusion of that made by rival English Quaker firms, Rowntree and Fry, to say nothing of the Swiss Lindt and Nestlé. Her many faceted account takes in technology, distribution, and industrial espionage, advertising and packaging, labor relations and model housing for workers, the role of the firm and its owners in wartime and international expansion.”
Gulfnews.com,
November
26,
2010
“Engaging and scholarly, Chocolate Wars is less a family biography than an impressively thought-provoking parable for our times.”
“Engaging and scholarly, Chocolate Wars is less a family biography than an impressively thought-provoking parable for our times.”
Los
Angeles
Times,
November
28,
2010
“Fascinating…Read this excellent book.”
“Fascinating…Read this excellent book.”
Library Journal
“Although written by proud Cadbury kin, the narrative is balanced and fair. This is a well written and well researched look at chocolate and the Quaker business tradition that any food or history buff will enjoy.”Sunday Times
“Chocolate Wars– clear, readable and richly detailed – is at least as much about Quakers as it is about chocolate... enjoyable.”
Financial Times, November 15, 2010
“Deborah Cadbury’s branch of the Cadbury family wasn’t involved in the chocolate business but she garnered a deep impression from a childhood visit to her cousins’ company and the reader of Chocolate Wars feels they are getting an insider’s view. Her own background as a historian and TV documentary maker means that this book communicates in an episodic and visual style, making what risks being a dull subject gripping as it flips back and forth around the world documenting parallel events in the emergence of the chocolate industry.”
Examiner.com,
November
14,
2010
“The 150-year rivalry among the world’s greatest chocolate making families, is told by a descendant of one of the families. Just think what sweetness came out of these families' rivalries, depicted deliciously in this new book.”
“The 150-year rivalry among the world’s greatest chocolate making families, is told by a descendant of one of the families. Just think what sweetness came out of these families' rivalries, depicted deliciously in this new book.”
Booklist,
October
1,
2010
“This tale of capitalist rivalry mixed with Quaker values makes for a very sweet journey.”
Washington Post
“This is a delicious book, seductive as a tray of bonbons, a Fancy Box in every way.”
The New Yorker Book Bench
“For chocolate lovers and Roald Dahl fans, some heartening news: Willy Wonka’s factory – or at least something that sounds very much like it – was a real place... Though Cadbury begins with teasingly enviable childhood recollections... the story she tells is really about Quakers, and one family’s continuous struggle to reconcile religious values – pacifism, austerity, sobriety – with the indulgent nature of their product and the ruthlessly competitive capitalism of the world in which they made their fortune... It’s hard not to root for these guys and the story is all the more bittersweet because we know how it ends.”
The Daily Telegraph
“Engaging and scholarly, confident and compassionate,Chocolate Warsis less a family biography than an impressively thought provoking parable for our times... A vibrant history.”
“This tale of capitalist rivalry mixed with Quaker values makes for a very sweet journey.”
Washington Post
“This is a delicious book, seductive as a tray of bonbons, a Fancy Box in every way.”
The New Yorker Book Bench
“For chocolate lovers and Roald Dahl fans, some heartening news: Willy Wonka’s factory – or at least something that sounds very much like it – was a real place... Though Cadbury begins with teasingly enviable childhood recollections... the story she tells is really about Quakers, and one family’s continuous struggle to reconcile religious values – pacifism, austerity, sobriety – with the indulgent nature of their product and the ruthlessly competitive capitalism of the world in which they made their fortune... It’s hard not to root for these guys and the story is all the more bittersweet because we know how it ends.”
The Daily Telegraph
“Engaging and scholarly, confident and compassionate,Chocolate Warsis less a family biography than an impressively thought provoking parable for our times... A vibrant history.”
Descriere
Descriere de la o altă ediție sau format:
The delicious true story of the early chocolate pioneers by the award-winning writer, and direct descendant of the famous chocolate dynasty, Deborah Cadbury
The delicious true story of the early chocolate pioneers by the award-winning writer, and direct descendant of the famous chocolate dynasty, Deborah Cadbury