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Comprehensive Fundraising Campaigns

Autor Michael J. Worth
en Limba Engleză Paperback – 14 mar 2022
This book includes case studies of comprehensive campaigns at eight varied institutions of higher education. In each case, a campaign was part of an institutional strategy for growth and change. Many of the campaigns marked a turning point in the institution's history. They are not just stories about campaigns, they are examples of institutional strategies for growth and change. The case studies include widely varied institutions: a relatively young private university campaigning to enhance its research standing; a distinguished private university moving beyond near-destruction to pursue bold goals; a prestigious public university aiming to sustain momentum in its third century; a public university raising funds to enhance its own programs and bring economic rejuvenation to its region; a public university focused on the economic mobility of its diverse students and undertaking its first campaign; a unique liberal arts college turning to philanthropy to implement an innovative new financial model; a distinguished historically Black college for women seeking resources to continue and increase its excellence; and a community college raising funds to help address urgent economic and social priorities of the city and county that it serves. Their campaign goals ranged from $40 million to $5 billion!
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Specificații

ISBN-13: 9781475862133
ISBN-10: 147586213X
Pagini: 160
Dimensiuni: 152 x 229 x 12 mm
Greutate: 0.25 kg
Editura: Rowman & Littlefield

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Descriere

This book provides a review of comprehensive campaigns in higher education and their role in institutional strategy and growth.