Consumption Matters: A Psychological Perspective
Autor Cathrine Jansson-Boyden Limba Engleză Paperback – 25 sep 2011
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Specificații
ISBN-13: 9780230201170
ISBN-10: 0230201172
Pagini: 192
Ilustrații: 6 figures
Dimensiuni: 138 x 216 x 13 mm
Greutate: 0.23 kg
Ediția:2011
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Locul publicării:London, United Kingdom
ISBN-10: 0230201172
Pagini: 192
Ilustrații: 6 figures
Dimensiuni: 138 x 216 x 13 mm
Greutate: 0.23 kg
Ediția:2011
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Locul publicării:London, United Kingdom
Caracteristici
Covers the hot topics that interest both students and lecturers including shopping, ethics and the environment
Notă biografică
CATHRINE JANSSON-BOYD is Senior Lecturer in Psychology at Anglia Ruskin University, Cambridge, UK. She was the first person in the UK to be awarded both an Undergraduate degree and Ph.D. in Consumer Psychology. Her current research interests include aesthetics in the retail environment and impact of touch upon product evaluation.
Cuprins
Introduction Young Consumers: Are they the Beauty and the Consumer Society the Beast? Changing Our Identities by Changing Our Possessions Consuming the Environment Ethical Consumption Mirror, Mirror Consumption as a Means to Happiness When Shopping Becomes a Burden.