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Corporate Planning: A Practical Guide de John Argenti

Corporate Planning: A Practical Guide: Routledge Library Editions: Management

Autor John Argenti
en Limba Engleză Hardback – 10 apr 2018
Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.
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Specificații

ISBN-13: 9781138564114
ISBN-10: 1138564117
Pagini: 272
Dimensiuni: 138 x 216 x 16 mm
Greutate: 0.45 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Seria Routledge Library Editions: Management

Locul publicării:Oxford, United Kingdom

Public țintă

Postgraduate and Undergraduate

Cuprins

1. Introduction  2. Introduction to the Corporate Planning System  3. The Need for Corporate Planning  4. Step 1: Determine the Objective  5. Step 1: …Who Decides How Much  6. Step 1: …and Decide on a Profit Target  7. Step 2: Prepare a Forecast 8. Step 2: …and Declare the Probable Error  9. Step 3: Calculate the Gap and Decide the Task  10. Step 4: Determine the Constraints  11. Step 4: …and Determine the Means  12. Step 4: …Draw Up the Policy Statements  13. Step 5: Draw Up the Plan  14. Monitoring, Revising, Timing  15. How Far Ahead Should One Forecast?  16. Organizing for Planning  17. The Essence of Corporate Planning;  Appendices;  Index

Descriere

Originally published in 1968. Corporate planning is now an established part of management thinking. John Argenti had a large part to play in introducing the technique to British management. His book shows how the manager can apply corporate planning in his own company with a very clear idea of why he is introducing it, what to expect from it, how to start, and what to avoid. This title will be of interest to students of business studies and management.