Cantitate/Preț
Produs

Creating Organizational Advantage

Autor Colin Egan
en Limba Engleză Paperback – 23 oct 1995
Creating Organizational Advantage presents a critical appraisal of fashions and fads in management theory. It exposes the strategic weaknesses of change programmes such as Total Quality Management and Business Process Re-Engineering and explains why so many companies fail to become 'market-led' or 'customer-focused'.


An examination of global competitive forces and the internationalization pressures faced by companies provides insight into key strategic challenges as we approach the 21st century.

Creating Organizational Advantage analyses: how globalization is forcing organizations to address their 'strategic sloppiness', why companies seek 'panacea' solutions to basic business problems, the strategic dimensions of organizational change programmes, the role of joint ventures and strategic alliances in compensating for shortfalls in core competencies.

These key themes are integrated within a framework which proposes balanced solutions for organizational survival and strategic prosperity.

Many of the ideas for the book came from the author's research consultancy and executive development experience with international organizations, including:
Bass Taverns, British Steel, BT, Burmah Castrol, Cadbury Schweppes, CAMAS, Coopers & Lybrand, Coral, ECC, GPT, Grace Dearborn, Hitachi, Kodak, KPMG, Lucas Aerospace, Northern Telecom, Philips, Raychem, Reed Elsevier, Rolls-Royce plc, Shell Chemicals, Siemens-Nixdorf.
Citește tot Restrânge

Toate formatele și edițiile

Toate formatele și edițiile Preț Express
Paperback (1) 23869 lei  6-8 săpt.
  Taylor & Francis – 23 oct 1995 23869 lei  6-8 săpt.
Hardback (1) 67682 lei  6-8 săpt.
  Taylor & Francis – 28 iul 2017 67682 lei  6-8 săpt.

Preț: 23869 lei

Preț vechi: 40882 lei
-42% Nou

Puncte Express: 358

Preț estimativ în valută:
4568 4762$ 3803£

Carte tipărită la comandă

Livrare economică 06-20 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9780750619370
ISBN-10: 0750619376
Pagini: 216
Dimensiuni: 156 x 234 x 13 mm
Greutate: 0.4 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom

Public țintă

Professional Practice & Development

Cuprins

Chapter 1 Competition and the art of strategic management; Chapter 2 Marketing strategy and the science of survival; Chapter 3 The strategic and organizational challenges of a turbulent business environment; Chapter 4 Panaceas and pitfalls in the practice of strategic management; Chapter 5 A strategic perspective on managing change; Chapter 6 The role of alliances and networks in strategic management; Chapter 7 Seeking organizational advantage;

Recenzii

'A critical map for the inquistive manager, of the dynamic world of global strategic managment.'
Peter McKiernan, Professor of Managment, St Andrews University, Scotland

























































































'This is an insightful work which covers a great deal of territory in an
accessible style. It does not provide quick-fix solutions but it raises
several key issues and provides food for thought. This helps explain why
it won the Management Consultancies Association's prize for the best
management book for 1995.'





Descriere

Creating Organizational Advantage presents a critical appraisal of fashions and fads in management theory. It exposes the strategic weaknesses of change programmes such as Total Quality Management and Business Process Re-Engineering and explains why so many companies fail to become 'market-led' or 'customer-focused'.


An examination of global competitive forces and the internationalization pressures faced by companies provides insight into key strategic challenges as we approach the 21st century.

Creating Organizational Advantage analyses: how globalization is forcing organizations to address their 'strategic sloppiness', why companies seek 'panacea' solutions to basic business problems, the strategic dimensions of organizational change programmes, the role of joint ventures and strategic alliances in compensating for shortfalls in core competencies.

These key themes are integrated within a framework which proposes balanced solutions for organizational survival and strategic prosperity.

Many of the ideas for the book came from the author's research consultancy and executive development experience with international organizations, including:
Bass Taverns, British Steel, BT, Burmah Castrol, Cadbury Schweppes, CAMAS, Coopers & Lybrand, Coral, ECC, GPT, Grace Dearborn, Hitachi, Kodak, KPMG, Lucas Aerospace, Northern Telecom, Philips, Raychem, Reed Elsevier, Rolls-Royce plc, Shell Chemicals, Siemens-Nixdorf.