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Data and Analytics Strategy for Business – Unlock Data Assets and Increase Innovation with a Results–Driven Data Strategy de Simon Asplen–taylor

Data and Analytics Strategy for Business – Unlock Data Assets and Increase Innovation with a Results–Driven Data Strategy

Autor Simon Asplen–taylor
en Limba Engleză Paperback – 2 iun 2022
Design and implement a results-driven data strategy with this five-stage guide to leveraging existing business assets and creating value through data projects.
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Specificații

ISBN-13: 9781398606050
ISBN-10: 1398606057
Pagini: 328
Dimensiuni: 156 x 234 x 29 mm
Greutate: 0.5 kg
Editura: Kogan Page

Cuprins

Section - PART ONE: How data and analytics can help you grow your business; Chapter - 01: How can this book help you?; Chapter - 02: The business case for data; Chapter - 03: Your data and analytics strategy; Chapter - 04: A team game; Section - PART TWO: Wave 1: Aspire; Chapter - 05: A quick win; Chapter - 06: Repeat and learn; Section - PART THREE: Wave 2: Mature; Chapter - 07: Data governance; Chapter - 08: Data quality; Chapter - 09: A single customer view; Chapter - 10: Reports and dashboards; Chapter - 11: Data risk management and ethics; Section - PART FOUR: Wave 3: Industrialize; Chapter - 12: Automation, automation, automation; Chapter - 13: Scaling up and scaling out; Chapter - 14: Optimizing; Section - PART FIVE: Wave 4: Realize; Chapter - 15: The voice of the customer; Chapter - 16: Maximizing data science; Chapter - 17: Sharing data with suppliers and customers; Section - PART SIX: Wave 5: Differentiate; Chapter - 18: From data-driven to AI-driven; Chapter - 19: Data products; Chapter - 20: Right leadership, right time; Chapter - 21: Epilogue: Data success;