Cantitate/Preț
Produs

Data-Driven Problem-Solving in International Business Communication: Konzepte Des Lehrens Und Lernens, cartea 22

Autor Zielonka, Alexander M.
de Limba Germană Hardback – 6 iul 2017

This study challenges the traditional approach of focusing on English as a foreign language learning in international business settings. The primary objective in such settings is to successfully create a linguistically correct document. Rather than relying on accumulated incomplete individual language knowledge, an alternative approach is to solve a written language problem by employing online tools to search for certain unknown technical terms. The author of this study advocates that the use of bilingual text search engines as a more viable problem-solving tool than traditional online dictionaries. Therefore, he examines how well participants are able to select correct verb-object expression using either an online dictionary or a bilingual text search engine.

Citește tot Restrânge

Din seria Konzepte Des Lehrens Und Lernens

Preț: 41623 lei

Preț vechi: 54056 lei
-23% Nou

Puncte Express: 624

Preț estimativ în valută:
7965 8378$ 6635£

Carte tipărită la comandă

Livrare economică 03-17 ianuarie 25

Preluare comenzi: 021 569.72.76

Specificații

ISBN-13: 9783631674451
ISBN-10: 3631674457
Pagini: 254
Dimensiuni: 215 x 156 x 22 mm
Greutate: 0.52 kg
Editura: Peter Lang AG
Seria Konzepte Des Lehrens Und Lernens


Notă biografică

Alexander Zielonka had been working in international corporate management and controlling. He finished his doctorate at the University of Mainz and is working as an Assistant and Substitute Professor at the University of¿Applied Sciences Mainz and Darmstadt.