Design-Centered Entrepreneurship
Autor Min Basadur, Michael Goldsby, Rob Mathewsen Limba Engleză Paperback – 6 mai 2022
Drawing on methodologies from the world of design, the book helps students of entrepreneurship fill in the missing piece that transforms opportunity recognition into a viable business concept. Plenty of useful diagrams help to organize key concepts, making them easily accessible to readers.
This second edition has been updated to include social entrepreneurship, more international examples and enhanced support materials. The digital supplements include a virtual creative problem-solving profile, slides, and an instructor manual.
Design-Centered Entrepreneurship is the ideal text for entrepreneurship and new venture creation courses with a focus on design thinking.
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 425.22 lei 43-57 zile | |
| Taylor & Francis – 6 mai 2022 | 425.22 lei 43-57 zile | |
| Hardback (1) | 1102.31 lei 43-57 zile | |
| Taylor & Francis – 6 mai 2022 | 1102.31 lei 43-57 zile |
Preț: 425.22 lei
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Specificații
ISBN-13: 9781032070100
ISBN-10: 1032070102
Pagini: 344
Ilustrații: 95 Line drawings, color; 95 Illustrations, color
Dimensiuni: 174 x 246 x 18 mm
Greutate: 0.6 kg
Ediția:2nd edition
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 1032070102
Pagini: 344
Ilustrații: 95 Line drawings, color; 95 Illustrations, color
Dimensiuni: 174 x 246 x 18 mm
Greutate: 0.6 kg
Ediția:2nd edition
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
Postgraduate, Professional, and UndergraduateCuprins
Introduction
1. Step 1: Problem Finding
2. Step 2: Fact Finding
3. Step 3: Problem Definition
4. Step 4: Idea Finding
5. Step 5: Evaluate and Select
6. Steps 6, 7 and 8: Solution Implementation
8. Entrepreneurial Leadership by Design
Conclusion
1. Step 1: Problem Finding
2. Step 2: Fact Finding
3. Step 3: Problem Definition
4. Step 4: Idea Finding
5. Step 5: Evaluate and Select
6. Steps 6, 7 and 8: Solution Implementation
8. Entrepreneurial Leadership by Design
Conclusion
Recenzii
"Design-Centered Entrepreneurship 2nd Edition provides a clear and structured plan for today’s entrepreneurs. This extremely helpful guide provides an easily defined outline for design thinking course development."
- Dr Dan Leland, DBA, Associate Professor of Business, Thomas College, Waterville, Maine, USA
- Dr Dan Leland, DBA, Associate Professor of Business, Thomas College, Waterville, Maine, USA
Notă biografică
Min Basadur is Professor Emeritus of Organizational Behavior at McMaster University, Canada, and Founder of Basadur Applied Creativity.
Michael Goldsby is Stoops Distinguished Professor of Entrepreneurship and Chief Entrepreneurship Officer at Ball State University, U.S.A.
Rob Mathews is Executive Director of the Entrepreneurial Leadership Institute at Ball State University, U.S.A.
Michael Goldsby is Stoops Distinguished Professor of Entrepreneurship and Chief Entrepreneurship Officer at Ball State University, U.S.A.
Rob Mathews is Executive Director of the Entrepreneurial Leadership Institute at Ball State University, U.S.A.
Descriere
Design-Centered Entrepreneurship presents a concise, problem-solving approach to developing a unique business concept. This second edition has been updated to include social entrepreneurship, more international examples and enhanced support materials.