Doing Business in Asia
Autor Gabriele Suder, Terence Tsai, Sumati Varmaen Limba Engleză Paperback – 25 oct 2020
This is a unique volume covering the most relevant topics of Asia-focused business and management practice spanning from cross-cultural management to supply chain resilience to market entry and expansion strategy, and much more.
Specifically designed to meet the needs of Postgraduate, MBA and those taking part in Executive Education programmes, this exciting learning experience will prepare Asia's leaders of the future.
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 478.37 lei 43-57 zile | |
| SAGE Publications – 25 oct 2020 | 478.37 lei 43-57 zile | |
| Hardback (1) | 1080.50 lei 22-36 zile | +28.21 lei 5-11 zile |
| SAGE Publications – 25 oct 2020 | 1080.50 lei 22-36 zile | +28.21 lei 5-11 zile |
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Specificații
ISBN-10: 1526494493
Pagini: 312
Dimensiuni: 186 x 232 x 23 mm
Greutate: 0.54 kg
Ediția:1
Editura: SAGE Publications
Colecția Sage Publications Ltd
Locul publicării:London, United Kingdom
Recenzii
Gabriele, Terence and Sumati manage to walk business leaders and students of business alike, through the challenges, issues and most importantly opportunities that draw many of us into the world of global business. I strongly recommend anyone who has an interest in business, regardless of the markets you serve, to keep Doing Business in Asia as a “go to” text as you make your way through your business career. The East India Company assured that the world would be connected to Asia irreversibly.
This book brings transparency and a deeper understanding of doing business in Asia. It will invigorate the thought process of students and executives who are interested in Asia's dynamic business scenes and opportunities. I whole-heartedly recommend this book.
The book "Doing Business in Asia" authored by Gabriele Suder, Terence Tsai and Sumati Varma is indeed a very comprehensive and contemporary piece of work focused on Asia. It covers the core issues of International Business including location and market expansion decisions, market access conditions and regional integration, entry modes and investment, Asia's global value chain participation and diversities and culture. The book encompasses updated facts, figures, charts, and illustrations in a reader friendly manner. Case studies given at places are not only very insightful but also present a perfect blend of global business with local flavour, making the book a perfect blend of theoretical concepts with contemporary illustrations. Authors have made commendable efforts to bring out the book a very lucid manner making it extremely interesting to read and easy to comprehend. I wish the book would be a grand success among the scholars, faculty, students and practitioners associated with International Business especially in Asia.
Understanding the business dynamics in Asia is fundamental today for successful students and executives. The authors show in this book the importance of country and regional factors in business, and illuminate us on how to navigate the current risks and uncertainties when operating globally.
I strongly endorse this new and uniquely comprehensive Asia business book for its hands-on approach to learning about the crucial importance of Asian regional connectivity: This is the world’s leading region for the interchange of final and intermediate goods and services. With a step by step, chapter-by-chapter deep-dive into conceptual and case study views, the book allows the postgraduate student, market expert or executive to comprehend the most useful Asia-specific strategy, suitable locations and free trade agreements to explore, combined with the relevant appropriate investment modes, marketing practices and supply chain tools, and to apply what’s needed cross-culturally in management practice.
A timely and insightful book filled with comprehensive case studies. A must-read book on doing business in Asia.
Cuprins
Chapter 1: An Introduction to Doing Business in Asia
Chapter 2: International Business Strategy: Asia
Chapter 3: Location Decisions and Market Expansion in Asia
Chapter 4: Market Access Conditions and Regional Integration
Chapter 5: Modes of Entry and Investment for Asia
Chapter 6: Asia's Global Value Chain Participation
Chapter 7: Diversity and Cultures: Further Considerations & Conclusion
Afterword
Glossary
Notă biografică
Professor Gabriele Suder is a business advisor, a Professor and distinguished, awardwinning, highly prolific author with more than 50 peer-reviewed scholarly journal articles and 12 international business and strategy books. In addition to this book, they include International Business, Doing Business in Europe (Sage Publications, three editions), The Routledge Companion to European Business and a book series on the impact of terrorism on internationalization (Edward Elgar Publications). In addition to her own publications, she has co-authored and co-edited several books, always across countries and time-zones: Effective international collaborations, in all sorts of ways, are Gabriele¿s passion.
She is a reviewer for leading international business and strategy journals, and has published in many of them including, among others: Journal of World Business, International Business Review, European Journal of International Management, Australian Journal of International Affairs, International Journal of Human Resource Management, Journal of Knowledge Management Practice, PS: Political Science & Politics. She also has more than 70 corporate and sector case studies in training and practitioner journals. Gabriele is an editorial board member at the Journal of International Business Policy and International Business Review.
Gabriele is currently Dean, New Business Accelerator, at Federation University Australia. She is active member of the Centre for Asian Business and Economics (CABE), and on the Board of the EU Centre on Shared Complex Challenges. Gabriele has also served as external research fellow and expert in different capacities at the most prestigious governmental and multilateral institutions including JETRO (Japan), the EU, UNCTAD, OECD and as World Investment Report Expert. She regularly advises on free trade agreements (market access and expansion for multinational companies) at governments across Asia. She is Past President of the Women of AIB (Academy of International Business) association and is currently Vice President of the Australia New Zealand International Business Academy (ANZIBA). In Asia, she has worked in academic and advisory capacities across more than 12 countries, with major projects based in China, Japan and India. In her practitioner capacity, at Gartner, Inc, Gabriele helps foreign-owned multinational companies strengthen and leverage their capabilities to overcome mission-critical challenges and hence to drive influential subsidiaries for the good of the corporation and of society. She also publishes for Gartner.