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Economic Miracle Market South Korea: A Blueprint for Economic Growth in Developing Nations

Autor Dieter K. Schneidewind
en Limba Engleză Hardback – 17 mar 2016
This book explores the historical and economic development of South Korea, its culture, as well as the benefits, opportunities and challenges that German companies have faced in their cooperation with South Korean enterprises. More specifically, it juxtaposes economic-miracle markets such as Japan and West Germany, which rose from the ashes after the Second World War with the help of a century of bustling industrial age, with South Korea, which developed from virtually nothing. The book also addresses why South Korea’s history, geography, society, culture and economic capabilities remain widely unknown and unnoticed among westerners, despite South Korean companies being among the global market leaders in a number of industries, particularly in the automobile and hardware segments. Written from the point of view of a seasoned business expert on the country, Economic Miracle Market South Korea is essential reading for business and economics research academics looking to improve their knowledge of this relatively unknown “success story”, as well as for practitioners in industry looking to optimize their dealings with South Korean business partners.
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Specificații

ISBN-13: 9789811006135
ISBN-10: 981100613X
Pagini: 278
Ilustrații: XVIII, 278 p. 2 illus. in color.
Dimensiuni: 155 x 235 x 18 mm
Greutate: 0.59 kg
Ediția:1st ed. 2016
Editura: Springer Nature Singapore
Colecția Springer
Locul publicării:Singapore, Singapore

Cuprins

Chapter 1: Introduction and previous visits to Seoul.- Chapter 2: The Historical Development of Korea.- Chapter 3: The Country and its People.- Chapter 4: State and Economy - Essential Development Principles.- Chapter 5: Powerful Conglomerates - The CHAEBOL.- Chapter 6: Challenges for Business Leadership.- Chapter 7: Markets and Marketing in Korea.- Chapter 8: Final Observations - Future Developments.

Notă biografică

Professor Emeritus Dieter Schneidewind is regarded as a seasoned expert on East and Southeast Asia. He gained prominent management experience through his 20 years on the management board, as well as many more years as a member of the supervisory board, at Wella AG.  During his business career he set up 15 daughter companies throughout Asia, including Japan, South Korea, and the Peoples’ Republic of China.

In 1979 he was appointed Assistant Professor for “Business and Society of East Asia” at the Ruhr-University Bochum, Germany, a position he managed for 20 years.  For a period afterwards he taught International Marketing and Management at the University of Giessen in Germany.  He also had teaching positions at the University of Duisburg (Duisburg, Germany), INSEAD (Fontainebleau, France), the WHU School of Business (Koblenz, Germany), The Technical University of Dresden (Dresden, Germany), the University of Marburg (Marburg, Germany), and the ETH Zurich (Zurich, Switzerland).



Textul de pe ultima copertă

This book explores the historical and economic development of South Korea, its culture, as well as the benefits, opportunities and challenges that German companies have faced in their cooperation with South Korean enterprises. More specifically, it juxtaposes economic-miracle markets such as Japan and West Germany, which rose from the ashes after the Second World War with the help of a century of bustling industrial age, with South Korea, which developed from virtually nothing. The book also addresses why South Korea’s history, geography, society, culture and economic capabilities remain widely unknown and unnoticed among westerners, despite South Korean companies being among the global market leaders in a number of industries, particularly in the automobile and hardware segments. Written from the point of view of a seasoned business expert on the country, Economic Miracle Market South Korea is essential reading for business and economics research academics looking to improve their knowledge of this relatively unknown “success story”, as well as for practitioners in industry looking to optimize their dealings with South Korean business partners.

Caracteristici

Presents a unique economic perspective on South Korea from an experienced business leader Offers an in-depth view of Korean history and presents the current economic development of South Korea within the context of real enterprises doing business in the country Provides both academics in business management and economics, as well as international business professionals with valuable insights into one of the world's major economic miracle markets Includes supplementary material: sn.pub/extras