Entrepreneurship and Small Firms
Autor David Deakins, Mark Freelen Limba Engleză Paperback – 16 apr 2012
This well established text is justly popular for its clear and accessible approach, presenting the key topics of an entrepreneurship module in an engaging yet rigorous style. The book covers wide ranging topics from the economic influences on entrepreneurship and sources of finance, to issues of diversity, family business and social entrepreneurship.
New to this edition is a chapter on Corporate Entrepreneurship offering students a unique insight into entrepreneurship activities in larger businesses and organizations.
A reorganized chapter structure for the sixth edition allows students to navigate the four parts of the text from introductory concepts, the domains of entrepreneurship, through to strategy and to implementation. New part cases help to highlight the core themes and apply them to real business scenarios.
The new edition retains a wealth of examples and cases throughout the chapters which illustrate entrepreneurship in action.
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Specificații
ISBN-13: 9780077136451
ISBN-10: 0077136454
Pagini: 392
Dimensiuni: 191 x 246 x 13 mm
Greutate: 0.6 kg
Ediția:6 Rev ed.
Editura: McGraw Hill Education
Colecția McGraw Hill / Europe, Middle East & Africa
Locul publicării:United Kingdom
ISBN-10: 0077136454
Pagini: 392
Dimensiuni: 191 x 246 x 13 mm
Greutate: 0.6 kg
Ediția:6 Rev ed.
Editura: McGraw Hill Education
Colecția McGraw Hill / Europe, Middle East & Africa
Locul publicării:United Kingdom