Entrepreneurship: The Way Ahead
Editat de Harold P. Welschen Limba Engleză Paperback – 18 dec 2003
Written for educators, researchers, and practitioners, Entrepreneurship: The Way Ahead offers insight and perspective on entrepreneurship from the foremost academic leaders in the field. Taking a contemporary approach to entrepreneurial processes, the book considers how the convergence of individual, opportunity and environment ultimately leads to success or failure, while illuminating the true relationship between entrepreneurship and technological and social issues. It also explores innovations and developments in entrepreneurship education and training, while evaluating existing literature and research.
This important book represents some of the most advanced thinking in the field of entrepreneurship, providing an essential grounding of new theory for researchers and entrepreneurial managers alike.
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Specificații
ISBN-13: 9780415323949
ISBN-10: 0415323940
Pagini: 332
Dimensiuni: 174 x 246 x 15 mm
Greutate: 0.66 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 0415323940
Pagini: 332
Dimensiuni: 174 x 246 x 15 mm
Greutate: 0.66 kg
Ediția:New.
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
Postgraduate and ProfessionalCuprins
Section 1: Overview 1. Intellectual Foundations of Entrepreneurship 2. Unfinished Business (Entrepreneurship) of the 20th Century 3. Entrepreneurship Through the Ages 4. Science and Practice of New Business Ventures: Wealth Creation and Prosperity Through Entrepreneurship Growth and Renewal 5. Emerging Patterns of Entrepreneurship: Distinguishing Attributes of an Evolving Discipline Section 2: Entrepreneurial Processes 6. Opportunity Recognition 7. The Emergence of Entrepreneurial Marketing: Nature and Meaning 8. Bootstrap Finance 9. Entrepreneurial Growth: Predictors and Indicators 10. Entrepreneurial Failures: Key Challenges and Future Directions Section 3: Technology and Entrepreneurship 11. Electronic Commerce: Current Understanding and Unanswered Questions 12. The Impact of Mobile Commerce on Small Business and Entrepreneurship 13. e-Commerce Entrepreneurship: Emerging Practices, Key Challenges and Future Directions Section 4: Social Entrepreneurship 14. Developing Communities, People and Businesses: In Search of a Model of Community-based Enterprises 15. Wealth Creation in Distressed Inner Cities: What Can Business Schools Contribute? Section 5. Entrepreneurship Types 16. Women Entrepreneurs in the New Millennium: Recent Progress and Future Directions for Research, Entrepreneurship Development and Teaching 17. Serial Entrepreneurship: An In-Depth Look at the Phenomenon of Habitual Entrepreneurs 18. Immigrant and Ethnic Entrepreneurship: A U.S. Perspective Section 6: Entrepreneurship Education 19. Innovations in Entrepreneurship Education: Strategy and Tactics for Joining the Ranks of Innovative Entrepreneurship Programs in Higher Education 20. Entrepreneurship Education: Market Segmentation and Lerner Needs
Descriere
Covering all of the cutting-edge topics in entrepreneurship today, this book represents a progressive treatment of the major issues for the subject over the next decade.