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Foreign Market Subsidiary Mandates: A Select and Temporary MNC Phenomenon?

Autor Nicolas Lohr
en Limba Engleză Paperback – 10 iul 2013
​This book investigates how foreign subsidiaries of multinational corporations expand their presence and functional scope into foreign territories. It thereby focuses on how cross-border subsidiary mandates are obtained and how they develop over time. Multiple case-studies based on in-depth interviews with HQ and subsidiary management suggest that subsidiary internationalization represents a select MNC phenomenon and that associated foreign market mandates are only of temporary nature. Foreign subsidiaries appear to receive cross-border responsibility if their value proposition for overcoming liability of inter-regional foreignness is capable of more than offsetting any risk increase that stems from principal-agent relationships between corporate headquarters and foreign subsidiaries. Following the initial mandate gain, the subsidiary’s restrained access to HQ-like functions, intra-MNC competition and altering localization degrees in the market covered by the mandate puts the sustainability of cross-border responsibilities at risk. As a consequence, internationalization trajectories of foreign subsidiaries often follow discontinuous rather than gradual evolutionary paths. In addition, cross-border subsidiary mandates often appear to be predefined and temporary in nature. They might actually have a limited life span from their very conception.
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Specificații

ISBN-13: 9783658026677
ISBN-10: 3658026677
Pagini: 316
Ilustrații: XIX, 294 p. 51 illus.
Dimensiuni: 148 x 210 x 17 mm
Greutate: 0.41 kg
Ediția:2014
Editura: Springer Fachmedien Wiesbaden
Colecția Springer Gabler
Locul publicării:Wiesbaden, Germany

Public țintă

Research

Cuprins

​Internationalization processes.- Subsidiary mandates.- Subsidiary evolution.- Multinational firm.

Notă biografică

Nicolas Lohr earned his doctorate from the University of Fribourg in Switzerland and received an MSc degree from the ESCP Europe in France. He’s a consultant with an international management consulting firm.

Textul de pe ultima copertă

Internationalization processes have long been a core topic of International Business research. Very little focus, however, was thereby put on how foreign subsidiaries themselves internationalize. Nicolas Lohr investigates how foreign subsidiaries of multinational corporations expand their presence and functional scope into foreign territories. Multiple case-studies based on in-depth interviews with HQ and subsidiary management suggest that subsidiary internationalization represents a select MNC phenomenon. Foreign subsidiaries only appear to receive cross-border responsibility if their value proposition for overcoming liability of inter-regional foreignness is capable of more than offsetting any risk increase that stems from principal-agent relationships between corporate headquarters and foreign subsidiaries. After attaining the initial mandate, the subsidiary’s restrained access to HQ-like functions, intra-MNC competition and altering localization degrees in the market covered by the mandate puts the sustainability of cross-border responsibilities at risk. As a consequence, the internationalization of foreign subsidiaries often follow discontinuous rather than gradual evolutionary trajectories. In addition, cross-border subsidiary mandates appear to be pre-defined and temporary in nature. As a result, they may have a limited life span from their very conception.
 
Contents
 
·         Subsidiary Internationalization
·        Subsidiary mandates
·         Principal-agent relationships
 
Target Groups
·         Researchers and students of International Business studies
·         Sales managers, CEOs of foreign subsidiaries
 
The Author
Nicolas Lohr earned his doctorate from the University of Fribourg in Switzerland and received an MSc degree from the ESCP Europe in France. He’s a consultant with an international management consulting firm.

Caracteristici

Publication in the field of economic sciences Includes supplementary material: sn.pub/extras