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Freelance Nation: Work When You Want, Where You Want. How to Start a Freelance Business.

Autor J. Melissa Cooper
en Limba Engleză Paperback – 18 mai 2015
Thrive As A Freelancer. Your Guide To Self-Directing Your Career. Gone are the days when college graduates sought lifetime careers with blue chip corporations. By 2020, almost half of the American workforce will be doing some type of freelance work. Technology has overhauled the job market into a self-serve entity, and in doing so, has given birth to the Freelance Nation. Its members independent contractors, small business owners, entrepreneurs, and contingent workers build businesses, communicate with customers and sell goods. They do so from home, shared workspaces, or even the beach. This book is for you if: You ve always wanted to escape the corporate life but don t know how. You re already a freelancer, but want to take your business to the next level. Having been a solo freelancer and also a manager of over 400 freelancers, J. Melissa Cooper opens up her world to share with you the secrets of working for yourself."
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Specificații

ISBN-13: 9781599325316
ISBN-10: 1599325314
Pagini: 170
Dimensiuni: 152 x 229 x 9 mm
Greutate: 0.24 kg
Editura: Advantage Media Group

Descriere

Thrive As A Freelancer. Your Guide To Self-Directing Your Career. Gone are the days when college graduates sought lifetime careers with blue chip corporations. By 2020, almost half of the American workforce will be doing some type of freelance work. Technology has overhauled the job market into a self-serve entity, and in doing so, has given birth to the Freelance Nation. Its members independent contractors, small business owners, entrepreneurs, and contingent workers build businesses, communicate with customers and sell goods. They do so from home, shared workspaces, or even the beach. This book is for you if: You ve always wanted to escape the corporate life but don t know how. You re already a freelancer, but want to take your business to the next level. Having been a solo freelancer and also a manager of over 400 freelancers, J. Melissa Cooper opens up her world to share with you the secrets of working for yourself."

Cuprins

About the Author
Preface
Introduction
Chapter 1: The Work History on Americäs Resume
From Labor of Pain to Labor of Love
Chapter 2: Why We Are Going Freelance
Profi t-Driven Layoffs
Fewer Benefi ts
The Decline of Unions
Workplace Mobility
Our Own Ingenuity (And Needs)
Why Companies Are Joining In
Chapter 3: We Are the Freelance Nation
Independent Contractors
Sole Proprietors
What Kind of Freelancer Are You?
Do What You Enjoy
Chapter 4: What Makes It Possible?
A Global Marketplace
Economy-Shifting Tools
Going to the Cloud
Community Office Space
From Science to Art
Outsourcing
Offshoring
Streamlining
Chapter 5: How to Do It (The Launch)
The Business Plan Is Dead
What You Really Need
The Lightbulb Moment
Assess Yourself
Marketing 101
Your Freelance Nation Marketing Plan
Conversions
Branding
Reputation Management
Chapter 6: Building Your e-Presence
Your Website
Domain Name
Hosting
Blogging
Live Chat
Chapter 7: Legal, Taxes, and Leadership¿the Unsexy Parts of Freelance Management
Where to Incorporate?
Who to Hire?
When You Want to DIY
Other Legal Issues
Accounting, Bookkeeping, and Taxes
Boss of the Year
Finding Your Team
Chapter 8: The Freelance Fork in the Road
Financing on a Shoestring Budget
The Freelance Fork in the Road
Conclusion
Your Next Services or Products
Networking
Acknowledgments
Freelance Nation Toolbox
Bibliography


Notă biografică