From Monopoly to Competition: The Transformations of Alcoa, 1888–1986
Autor George David Smithen Limba Engleză Paperback – 17 dec 2003
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Specificații
ISBN-13: 9780521527095
ISBN-10: 0521527090
Pagini: 592
Dimensiuni: 153 x 229 x 36 mm
Greutate: 0.86 kg
Ediția:Revised
Editura: Cambridge University Press
Colecția Cambridge University Press
Locul publicării:New York, United States
ISBN-10: 0521527090
Pagini: 592
Dimensiuni: 153 x 229 x 36 mm
Greutate: 0.86 kg
Ediția:Revised
Editura: Cambridge University Press
Colecția Cambridge University Press
Locul publicării:New York, United States
Cuprins
List of charts; List of tables; List of photographs; Editor's preface; Author's preface; Note on the corporate name; 1. Invention and entrepreneurship: the electrolytic process and the establishment of The Pittsburgh Reduction Company; 2. Alcoa in context: the rise of the complex corporation; 3. Building a big business: markets, strategy, and structure through the First World War; 4. Alcoa comes of age: organization, innovation, and labor from the Roaring 20s through the Great Depression; 5. Undoing the monopoly: the Second World War and Learned Hand; 6. Alcoa's 'splendid retreat': the rise of the aluminium oligopoly, 1947–1957; 7. Magee, Close, and Harper: covering the world in aluminium, 1958–1970; 8. Responses to a changing world; Appendices; Notes; Index.
Recenzii
'… Smith has written a fascinating and thorough history of a major US company …' Ambix
Descriere
A history of the aluminium giant Alcoa, which became one of America's most successful monopolies.