20 Win-Win Ways TO Satisfy YOUR Customers AND YOUR Margins From his humble childhood selling fish to passersby in China to accepting the 2013 Tibbetts Award at the White House for small business excellence, Ken Kuang s inspiring story and insightful tips will empower you to take your business to the next level. Inside, you ll learn how to: Establish credibility Anticipate customer needs Turn challenges into opportunities Build a winning team Get more by asking for less No matter what industry you re in, From Start-Up to Star provides stimulating ideas, useful stratagems, and winning tactics for businesses of all sizes."