Global Supply Chain Quality Management: Product Recalls and Their Impact: Supply Chain Integration Modeling, Optimization and Application
Editat de Barbara B. Flynn, Xiande Zhaoen Limba Engleză Hardback – 21 noi 2014
The book presents detailed case studies of six extended global supply chains within three industries: toys, food, and pharmaceuticals. These case studies cover U.S. companies with supply chains that extend into China and provide the perspectives of both U.S. and Chinese executives. It includes coverage of several highly publicized product recalls, including Ford Pinto, Extra Strength Tylenol, melamine-tainted milk, Mattel, and Toyota.
Presenting detailed examples of both poor and best practices, the text supplies firsthand accounts from key players in well-known product recalls. It outlines an event study methodology that can help readers determine the true financial impact of a product recall announcement. It also describes how to conduct controlled experiments to determine the effect of various recall strategies on consumers.
The book describes how alternative product recall strategies can influence consumers' perception of your organization's corporate social legitimacy as well as their future purchasing behaviors. Although the text focuses on product quality within the supply chain, it also sheds light on other sources of product hazards—sharing a wide-ranging perspectives and current methodologies.
Preț: 583.07 lei
Preț vechi: 685.95 lei
-15% Nou
Puncte Express: 875
Preț estimativ în valută:
111.61€ • 117.02$ • 92.21£
111.61€ • 117.02$ • 92.21£
Carte tipărită la comandă
Livrare economică 29 ianuarie-12 februarie 25
Preluare comenzi: 021 569.72.76
Specificații
ISBN-13: 9781439815540
ISBN-10: 1439815542
Pagini: 432
Ilustrații: 42 black & white illustrations, 53 black & white tables
Dimensiuni: 156 x 234 x 30 mm
Greutate: 0.73 kg
Ediția:1
Editura: Taylor & Francis
Colecția CRC Press
Seria Supply Chain Integration Modeling, Optimization and Application
Locul publicării:Oxford, United Kingdom
ISBN-10: 1439815542
Pagini: 432
Ilustrații: 42 black & white illustrations, 53 black & white tables
Dimensiuni: 156 x 234 x 30 mm
Greutate: 0.73 kg
Ediția:1
Editura: Taylor & Francis
Colecția CRC Press
Seria Supply Chain Integration Modeling, Optimization and Application
Locul publicării:Oxford, United Kingdom
Public țintă
Professional Practice & DevelopmentCuprins
Background. Dark Side of Product Safety. Bright Side of Product Safety: Exemplar Cases. Financial Perspective on Product Recalls. Consumer Perspective on Product Recalls. Supply Chain Quality Management and Performance.
Notă biografică
Dr. Barbara B. Flynn is the Richard M. and Myra Louise Buskirk Professor of Manufacturing Management at the Kelley School of Management, Indiana University. She received a D.B.A. in operations management from Indiana University, a M.B.A., with an emphasis in operations management and managerial economics, from Marquette University and a B.A. in psychology from Ripon College. Her previous academic appointments have been at Wake Forest University, Iowa State University and Louisiana State University. She is a Fellow of the Decision Sciences Institute and recipient of the Distinguished Service Award from the Decision Sciences Institute and the Distinguished Scholar Award from the Operations Management division of the Academy of Management.Dr. Flynn has received over $1 million in research funding from the National Science Foundation, the U.S. Department of Education and the Center for Innovation Management Studies. She is director of the High Performance Manufacturing research group, which studies the relationship between manufacturing practices and performance in various organizational and national cultures. Other research interests include global supply chain management, quality management, operations strategy, JIT and group technology. She has published articles in Management Science, Decision Sciences, Journal of Operations Management, International Journal of Operations Management and other leading journals, as well as a book and numerous book chapters.Dr. Flynn is former Editor-in-Chief and founding editor of Decision Sciences Journal of Innovative Education, and former Editor-in-Chief of Quality Management Journal. She is an Associate Editor of Journal of Operations Management and Decision Sciences. She serves on the Editorial Review Board of International Journal of Applied Quality Management, Production and Operations Management, and Benchmarking for Qua
Descriere
This book draws together key insights from the relevant literature across diverse disciplines and presents detailed research case studies of six extended global supply chains in three industries: toys, food, and pharmaceuticals. These case studies cover U.S. companies with supply chains that extend into China and include the perspectives of U.S. and Chinese executives. The book then presents a conceptual model that synthesizes the literature and case studies, and describes the ways in which alternative product recall strategies influence consumers' perception of an organization's corporate social legitimacy and consumers' future purchasing behaviors.