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Guanxi (the Art of Relationships): Microsoft, China, and Bill Gates's Plan to Win the Road Ahead

Autor Robert Buderi, Gregory T. Huang
en Limba Engleză Paperback – 30 apr 2007
Recounts the lesser-known story about Microsoft and China's partnership in computer research and development, tracing the creation of Microsoft's Beijing lab, the facility's design of a more interactive and entertaining line of computers, and its role in driving the company's global business. Reprint. 40,000 first printing.
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Specificații

ISBN-13: 9780743273237
ISBN-10: 0743273230
Pagini: 306
Dimensiuni: 168 x 234 x 20 mm
Greutate: 0.36 kg
Ediția:Reprint
Editura: Simon&Schuster

Descriere

The untold story of how Microsoft and China are teaming up to create the future of computing offers insight for anyone wanting to do business in China.

Notă biografică

Robert Buderi, a Fellow in MIT's Center for International Studies, is the author of two acclaimed books, Engines of Tomorrow, about corporate innovation, and The Invention That Changed the World, about a secret lab at MIT in World War II. He lives in Cambridge, Massachusetts.