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HBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by "Why Some Platforms Thrive and Others Don't" By Feng Zhu and Marco Iansiti): HBR's 10 Must Reads

Autor Geoffrey G. Parker
en Limba Engleză Hardback – 22 feb 2021

A Must Reads on platforms and ecosystems.

  • We've read everything we've ever published on platforms and ecosystems so you don't have to.
  • Curates the best and most influential HBR articles on platforms and ecosystems.
  • Covers topics such as shifting from managing products to managing interactions, collaborating with other firms in an ecosystem that spans sectors, and learning to change your strategy as conditions change.
  • Includes pieces from recognizable names and trusted experts.

Audience: For leaders in IT, marketing, product development, Executive Teams--anyone who might be thinking about how to grow their company's business.

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Specificații

ISBN-13: 9781633699908
ISBN-10: 1633699900
Pagini: 192
Editura: Harvard Business Review Press
Seria HBR's 10 Must Reads


Notă biografică

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact. Visit hbr.org. Follow @HarvardBiz on Twitter; find us on Facebook and LinkedIn.

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