Holloman, C: How to Sell Online
Autor Christer Hollomanen Limba Engleză Paperback – 6 noi 2016
Christer Holloman, the bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best kept secrets on how to grow your online retail business.
Discover how to grow your online business for short, medium and long term growth
Find out how to acquire, retain and understand your customers
Use cost-effective sales, marketing and social media to build revenue and profile
Understand how to shape the customer journey and convert browsers into buyers
Ensure technology works for you by using the right platforms and software
Visit www.sell-online.co for free extra material such as top tips, downloadable case studies, and video interviews with the leaders featured in the book and more.
Make sure your online presence is searchable, usable, buyable and profitable with How to Sell Online.
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Specificații
ISBN-13: 9781292148403
ISBN-10: 1292148403
Pagini: 320
Dimensiuni: 233 x 156 x 21 mm
Greutate: 0.59 kg
Editura: Pearson Education
ISBN-10: 1292148403
Pagini: 320
Dimensiuni: 233 x 156 x 21 mm
Greutate: 0.59 kg
Editura: Pearson Education
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Textul de pe ultima copertă
YOUR ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS.
In this book Christer Holloman, bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best-kept secrets on how to grow your online retail business.
- Discover how to grow your online business for short, medium and long term growth
- Find out how to acquire customers, keep them and understand them
- Use cost-effective sales, marketing and social media to build revenue and profile
- Understand how to shape the customer journey and convert browsers into buyers
- Ensure technology works for you by using the right platforms and software
Plus - visit www.sell-online.co for free extra material such as more top tips, downloadable case studies, video interviews with those the experts features in the book, and more.
How to Sell Online is your ultimate guide to online business, whatever the size of your company.
In this book Christer Holloman, bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best-kept secrets on how to grow your online retail business.
- Discover how to grow your online business for short, medium and long term growth
- Find out how to acquire customers, keep them and understand them
- Use cost-effective sales, marketing and social media to build revenue and profile
- Understand how to shape the customer journey and convert browsers into buyers
- Ensure technology works for you by using the right platforms and software
Plus - visit www.sell-online.co for free extra material such as more top tips, downloadable case studies, video interviews with those the experts features in the book, and more.
How to Sell Online is your ultimate guide to online business, whatever the size of your company.
Notă biografică
Christer Holloman is an experienced digital business change consultant. He is the CEO and cofounder of Divido (http://divido.com/), a fast-growing technology start-up in the process of changing the old school financial services sector.
Credited as "One of London's Most Influential Individuals Within New Media" by The Evening Standard, he is often invited to write for The Guardian, Sky News and GQ about how organisations can make the most of opportunities presented by new technologies. Christer is the author of the The Social Media MBA series (Wiley).
Credited as "One of London's Most Influential Individuals Within New Media" by The Evening Standard, he is often invited to write for The Guardian, Sky News and GQ about how organisations can make the most of opportunities presented by new technologies. Christer is the author of the The Social Media MBA series (Wiley).