Innovation Management
Autor Jan van den Endeen Limba Engleză Paperback – 21 iul 2021
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Specificații
ISBN-13: 9781352012422
ISBN-10: 1352012421
Pagini: 280
Dimensiuni: 193 x 260 x 17 mm
Greutate: 0.54 kg
Ediția:1st ed. 2021
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Locul publicării:London, United Kingdom
ISBN-10: 1352012421
Pagini: 280
Dimensiuni: 193 x 260 x 17 mm
Greutate: 0.54 kg
Ediția:1st ed. 2021
Editura: Bloomsbury Publishing
Colecția Bloomsbury Academic
Locul publicării:London, United Kingdom
Caracteristici
Case in each chapter illustrate innovation activities and new business development of large corporations, as well as start-ups, including those in Silicon Valley.
Cuprins
PART ONE: INTRODUCTION1: Innovation management and new business developmentPART TWO: IDEA GENERATION2. The front end of innovation3. Design thinkingPART THREE: INNOVATION STRATEGY4. Innovation Strategy5. Portfolio ManagementPART FOUR: ORGANIZING INNOVATION6. Managing Projects7. Organizing for Innovation8. Open InnovationPART FIVE: INNOVATION IN SPECIFIC TYPES OF FIRMS9. Entrepreneurship10. Innovation in project-based and multinational firmsPART SIX: CONCLUSION11. The future of innovation management and new business developmentReferencesIndex.
Recenzii
This comprehensive textbook incorporates the latest thinking and academic research in innovation management. It offers a wealth of relevant examples from a variety of industries and practical exercises which will enable students to apply what they have learnt in the classroom and experience first-hand what it means to be an innovation manager.
A comprehensive, insightful yet elegant book that takes a novice to this topic by hand and then eruditely walks them through the various facets of innovation management. Both students and instructors will benefit from the author's skilful treatment of the various complex multi-disciplinary threads, including strategic, operational, technological, human resource, legal and financial, that constitute innovation management in practice. When compared to other heavy-breathing introductory tomes, this book is a refreshing and delightful introduction to innovation management.
Uniquely comprehensive and accessible, Jan van den Ende's book covers both the "classics" and more contemporary topics in innovation management. By linking concepts and frameworks from theory with examples and cases from practice, this book will enable both the understanding and the application of innovation management principles in different contexts.
This book provides clear insights on how to manage innovation using traditional and contemporary approaches. It demonstrates practical and effective methodologies for bringing innovation to the core of businesses and organisations, which are contextualised through a wide array of case studies and with visualisations to explain concepts, thus making the book an excellent foundation resource for university students and practitioners.
Contemporary, timely and accessible: this book will benefit students and practitioners in their understanding of the importance of innovation management in strategies for companies and other organizations. A pleasure to read!
Innovation has become a key capability for all organizations in the 21st century. Successful innovation management must get many decisions right on both the project level and the firm level. Jan van den Ende's very readable introductory text brings together these knowledge areas, fusing masterfully academic research and practical advice.
This book provides a novel and very interesting approach to innovation management. It offers readers a perspective which is both multi-layered (in the sense that it offers footholds for innovation managers as well as innovation actors) and integrated (in the sense that the book addresses most of the core elements not in isolation, but connected to the processual dimension of innovation). All of this is not in abstracto, but enriched and illustrated by lots of short cases and examples and stretches from the very early strategic and search phases to the conclusion of the innovation activities.
This timely book journeys the readers through the logic of innovation activities from idea development, to selection to implementation by applying contemporary cases to critical concepts. A must-read for students of the discipline, entrepreneurs looking to start-up and corporate innovators including executives and project managers who are vested with key innovation management responsibilities.
Innovation Management should be widely read by students as well as practitioners and scholars. It provides clear understanding of the organizational context - projects and project-based firms - within which innovation in products, services and business models takes place and must be carefully managed. It is an important, opportune and accessible book.
This textbook is a student-friendly starting point for the study of innovation management. It covers the key areas across the innovation process, from idea generation to successful implementation. Students will find the link of academic theories with real-life cases and hands-on exercises a refreshing approach to deepening their knowledge.
A comprehensive, insightful yet elegant book that takes a novice to this topic by hand and then eruditely walks them through the various facets of innovation management. Both students and instructors will benefit from the author's skilful treatment of the various complex multi-disciplinary threads, including strategic, operational, technological, human resource, legal and financial, that constitute innovation management in practice. When compared to other heavy-breathing introductory tomes, this book is a refreshing and delightful introduction to innovation management.
Uniquely comprehensive and accessible, Jan van den Ende's book covers both the "classics" and more contemporary topics in innovation management. By linking concepts and frameworks from theory with examples and cases from practice, this book will enable both the understanding and the application of innovation management principles in different contexts.
This book provides clear insights on how to manage innovation using traditional and contemporary approaches. It demonstrates practical and effective methodologies for bringing innovation to the core of businesses and organisations, which are contextualised through a wide array of case studies and with visualisations to explain concepts, thus making the book an excellent foundation resource for university students and practitioners.
Contemporary, timely and accessible: this book will benefit students and practitioners in their understanding of the importance of innovation management in strategies for companies and other organizations. A pleasure to read!
Innovation has become a key capability for all organizations in the 21st century. Successful innovation management must get many decisions right on both the project level and the firm level. Jan van den Ende's very readable introductory text brings together these knowledge areas, fusing masterfully academic research and practical advice.
This book provides a novel and very interesting approach to innovation management. It offers readers a perspective which is both multi-layered (in the sense that it offers footholds for innovation managers as well as innovation actors) and integrated (in the sense that the book addresses most of the core elements not in isolation, but connected to the processual dimension of innovation). All of this is not in abstracto, but enriched and illustrated by lots of short cases and examples and stretches from the very early strategic and search phases to the conclusion of the innovation activities.
This timely book journeys the readers through the logic of innovation activities from idea development, to selection to implementation by applying contemporary cases to critical concepts. A must-read for students of the discipline, entrepreneurs looking to start-up and corporate innovators including executives and project managers who are vested with key innovation management responsibilities.
Innovation Management should be widely read by students as well as practitioners and scholars. It provides clear understanding of the organizational context - projects and project-based firms - within which innovation in products, services and business models takes place and must be carefully managed. It is an important, opportune and accessible book.
This textbook is a student-friendly starting point for the study of innovation management. It covers the key areas across the innovation process, from idea generation to successful implementation. Students will find the link of academic theories with real-life cases and hands-on exercises a refreshing approach to deepening their knowledge.
Notă biografică
Jan van den Ende is Professor of Management of Technology and Innovation at Rotterdam School of Management, Erasmus University (RSM). He is also Professor of Horticulture Innovation and Visiting Professor at LUISS Universita Guido Carli, Rome, Italy.