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International Business Blunders – Lessons for Future Managers

Autor Densil A. Williams
en Limba Engleză Paperback – 4 sep 2022
This book will provide empirical evidence of blunders committed by firms from small developing countries that operate in developed country markets. It will identify lessons that managers who are looking to do business in international markets can learn in order to lessen the mistakes in markets that are psychically distant.
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Specificații

ISBN-13: 9781787692220
ISBN-10: 1787692221
Pagini: 160
Dimensiuni: 152 x 229 x 9 mm
Greutate: 0.23 kg
Editura: Emerald Publishing

Notă biografică

Densil A. Williams is Professor of International Business and Pro Vice Chancellor, University Office of Planning, at the University of the West Indies (UWI). He is the author of three books, two of which won awards for best research publication at the UWI. He serves as chairman, deputy chairman, and director on boards in both the private and public sector in Jamaica and across the Caribbean region. His research interests focus on the international operations of firms from developing countries.

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This book will provide empirical evidence of blunders committed by firms from small developing countries that operate in developed country markets. It will identify lessons that managers who are looking to do business in international markets can learn in order to lessen the mistakes in markets that are psychically distant.