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International Media Studies de DC McMillin

International Media Studies

Autor DC McMillin
en Limba Engleză Paperback – 21 dec 2006
International Media Studies is a bold approach to the field that situates media studies within the international context of the networked, globalized twenty-first century. Moving beyond the idea of the West and the Rest, this volume introduces audience/reception research from areas that have been previously underrepresented in media studies, such as the Middle East, South Asia, and Greater China.

Using postcolonial theory, it addresses the issues of the overlapping narratives of global, national, and local identities; and showcases global media patterns from a range of countries around the world. The text surveys the reception of a wide variety of media content and formats including television, cinema, magazines, and popular music. It addresses theoretical concepts such as hybridity and methods such as ethnography. International Media Studies is a comprehensive assessment of the state of media studies as it is being practiced throughout the world.

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Specificații

ISBN-13: 9781405118101
ISBN-10: 1405118105
Pagini: 280
Dimensiuni: 152 x 229 x 15 mm
Greutate: 0.41 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

second and third year undergraduate and graduate students in media studies

Notă biografică

Divya C. McMillin is Associate Professor of International Communication and Cultural Studies at the University of Washington, Tacoma. She has written book chapters and published numerous articles in such journals as the Journal of Communication, International Journal of Cultural Studies, Continuum: Journal of Media and Cultural Studies, International Communication Bulletin, and Economic and Political Weekly, on issues of media globalization and identity.

Descriere

International Media Studies is a bold introduction to the field that focuses on a de-centering of media epistemology to represent a more thorough world-view.