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INTERNET AND THE 2016 PRESIDENPB


en Limba Engleză Paperback – 30 aug 2018
Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of new developments in 2016. Drawing on original research conducted by leading experts, The Internet and the 2016 Presidential Campaign attempts to cover these developments in a comprehensive fashion. How are campaigns making use of the Internet to organize and mobilize their ground game? To communicate their message? The book also examines how citizens made use of online sources to become informed, follow campaigns, and participate. Contributions also explore how the Internet affected developments in media reporting, both traditional and non-traditional, about the campaign. What other messages were available online, and what effects did these messages have had on citizen's attitudes and vote choice? The book examines these questions in an attempt to summarize the 2016 online campaign.
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Specificații

ISBN-13: 9781498542982
ISBN-10: 1498542980
Pagini: 384
Dimensiuni: 152 x 229 x 28 mm
Greutate: 0.82 kg
Editura: Rowman & Littlefield

Notă biografică

Edited by Jody C Baumgartner and Terri L. Towner - Contributions by Monica Ancu; Mandi Bates Bailey; Jody C Bau...

Descriere

Drawing on original research conducted by leading experts, The Internet and the 2016 Presidential Campaign comprehensively examines how candidates, campaigns, and others used social media and the Internet throughout the 2016 election.