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Layout for Graphic Designers: An Introduction: Basics Design

Autor Gavin Ambrose, Paul Harris
en Limba Engleză Paperback – 7 mar 2018
Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication.Layout for Graphic Designersprovides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject. This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.
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Specificații

ISBN-13: 9781474254793
ISBN-10: 1474254799
Pagini: 208
Ilustrații: 200 colour illus
Dimensiuni: 160 x 230 x 13 mm
Greutate: 0.48 kg
Ediția:3
Editura: Bloomsbury Publishing
Colecția Bloomsbury Visual Arts
Seria Basics Design

Locul publicării:London, United Kingdom

Caracteristici

Clearly written with over 200 colour illustrations from international designers

Notă biografică

Gavin Ambrose teaches at Brighton University and is a practicing graphic designer as well as an author of numerous highly regarded books for design students including Print and Finish, Design Thinking for Visual Communication, and Design Genius among others.Paul Harris is a freelance writer and editor. His work has appeared in magazines and journals in both the US and Europe.


Cuprins

1. The BasicsWhat is layout?ImpositionWorking with pagesThe golden sectionInterview: Design is Play2. The GridThe symmetrical gridSymmetrical variationsAsymmetrical gridsDeveloping the gridThe baseline gridCross-alignmentWorking without a gridInterview: Richard Poulin3. Elements on a PageColumns and guttersImagesAlignmentHyphenation and justificationHierarchyArrangementEntry pointsPaceInterview: Steven Brower4. Form and Function Dividing the bookAppropriationExquisite corpseBindingInterview: Adrian Shaughnessy5. Layout in UseScale IndexingOrientationDividing the pageStructure/unstructurePaper engineeringPasse partoutJuxtapositionInterview: Bob Aufuldish6. MediaMagazines and brochuresWebsitesMoving imagePackagingInterview: ustwo


Descriere

Layout for graphic design concerns the arrangement of text and images on a page. How these elements are positioned, both in relation to one another, and within the overall design scheme, will affect how content is viewed and received. Whether in print or online, it is key to powerful visual communication. Layout for Graphic Designers provides visual arts students with a theoretical and practical underpinning of this design subject. Packed with over 200 examples from key contemporary practices, and fully illustrated with clear diagrams and inspiring imagery, it offers an essential exploration of the subject. This third edition has been updated to include 25 new images and 6 new case studies from Lundgren + Lindqvist, TwoPoints.Net, Bruce Mau Design, Non-Format, Mind Design and Plau.